In 1991,
Sanjiu Enterprise Group was established as a central enterprise managed by SASAC. The group's "999" brand value is 8.36 billion yuan. It was rated as "the trademark with the highest recognition rate in China".
In p>1993
Sanjiu Medical Research Institute was established.
Shenzhen Sanjiu Fine Chemical Co., Ltd. (formerly Jiuhui Company), the core enterprise of Sanjiu Enterprise Group, was established, mainly producing daily chemical products and automobile care products.
In p>1994,
Sanjiu Group established a number of laboratories for traditional Chinese medicine, synthetic pharmacology and pharmacy.
in p>1995
under the principle of well-known brands of Sanjiu group, Sanjiu fine chemicals entered the daily chemical market in an all-round way, and implemented the integration of brand resource systems with unified trademarks, brands and management.
In p>1996
Sanjiu Group proposed that the pharmaceutical industry should focus on the production of proprietary Chinese medicines to develop bioengineering and focus on the production of high-tech products.
In p>1997,
999 collar net, "phantom" insecticidal water, mosquito-repellent incense tablets and 999 air freshener were born. Meiyuanfang washing products were listed in China for the first time.
In p>1998
Meiyuanfang 999 insecticidal series, sanitary series and furniture care series sold well in the national market.
In p>1999
Shenzhen Meiyuanfang Daily Chemical Co., Ltd. (Hong Kong-funded) was incorporated. Founded by Jiuhui Trading of Sanjiu Group and Phaeton International of Hong Kong with a joint investment of 5 million yuan. Phaeton International is a French-funded company with strong cosmetics development technology, which has participated in many international cosmetics brands such as Nivea, LAFA and Canil.
Meiyuanfang Company implemented the multi-brand strategy and formed five brand series, including Meiyuanfang, Qingfen and Phantom, which initially established its brand position in the daily chemical market in China.
In p>2,
won the "Best Product Image Design Award" of the 14th Guangzhou International Beauty Salon Cosmetics Expo.
Meiyuanfang relies on the pharmaceutical core strength of its parent company, which is jointly produced by Sanjiu Medical Research Institute and FRANVAL Company of France. It imports advanced production technology and experimental equipment from Italy, France and Japan, and focuses on the application of Chinese herbal plants in modern medicine, forming its own technology and product formula with intellectual property rights, and opening a new chapter in Chinese medicine skin care and beauty.
Meiyuanfang brand logo: in the middle is the brand word of official script, which represents the ancient Chinese culture. Above is a "flame" and a "dewdrop" pattern composed of two "hand in hand" leaves. It means that the company holds high the banner of pure natural attributes and persists forever. 999 is the symbol of the parent company. FRANVAL is the name of French cooperative company, and MERRYFULL is the name of Sanjiu Medical Research Institute. FRANVAL CAC of France was awarded the natural product license mark by FFOR. France FRANVAL.CAC was certified by the International Organic Planting Association.
in p>21
Meiyuanfang passed the ISO91-2 international quality certification.
Meiyuanfang sheep placenta extract (1st generation) series of anti-wrinkle cosmetics went on the market, and it has been selling well up to now, and is known as "the first brand of anti-wrinkle and whitening in China".
In p>22,
won the "Leading Prize of Beauty Technology Products" in the 17th Guangzhou International Beauty Salon Cosmetics Expo.
Qu Ying, a famous film and television singer, and Tamia Liu, an actor, have successively endorsed Meiyuanfang, opening a brilliant road for Meiyuanfang stars to endorse.
in p>23
Meiyuanfang's washing and cosmetics advertisements landed strongly in CCTV1, CCTV8, Guangdong Satellite TV and other major media, with the marketing amount exceeding 8 million for the first time, becoming a leader in the domestic cosmetics field.
Meiyuanfang has a sales network all over the country. 2% of export products have successfully entered the markets of West Asia, Southeast Asia and Europe.
in p>24
Sanjiu Meiyuanfang chain was established, and the first brand image chain store appeared in Pengcheng.
In p>25,
Shenzhen Meiyuanfang Biotechnology Co., Ltd. was established to introduce French technology and enhance its research and development capabilities.
Meiyuanfang has launched active spring hydrating series, herbal skin care series and Xiugu washing series.
In p>26,
was awarded the title of "Honest Cosmetics Enterprise" by Shenzhen Beauty Cosmetics Chamber of Commerce.
Meiyuanfang Yangtaisu (the first generation) advertisement continues to land strongly in CCTV8, Guangdong Satellite TV and other media, and its products are popular in the national market.
In p>27,
Meiyuanfang authorized Henan Meiyuanfang agent to develop Meiyuanfang boutique daily chemical chain store project, which has now grown to more than 5 daily chemical chain stores.
In p>28,
Meiyuanfang Whitening Sunscreen Set and Whitening Frost Sunscreen Series went on the market.
The series of "Xiugu" saffron water mask, baked ointment and cleanser are listed nationwide.
In p>29,
Meiyuanfang cooperated with Japan's SOPHINA Cosmetics Company, and * * * the "Shenlang" men's skin care series, essential oil skin care series and children's skin care series were listed nationwide.
In p>21
Meiyuanfang launched "Butler Rabbit" underwear washing health products for men and women.
Meiyuanfang has more than 3 products in 8 series, including sheep placenta skin care series, fashion essential oil skin care series, men's skin care cleaning series, children's skin care cleaning series, bathing and washing series, shampoo and hair care series and household products series. It owns 9 famous brands such as Meiyuanfang, MERRLFUL, Showgood, Shenlang, Butler Rabbit, Sanjiu Meiyuanfang, my1st, Phantom, and PHRIS.
Meiyuanfang has grown into a powerful modern cosmetics enterprise integrating R&D, production, sales and OEM/ODM in China.
In p>211,
Meiyuanfang won the top ten cosmetics brands with the most market potential trusted by consumers in China.
Meiyuanfang builds "exclusive cultivation base, international leading technology and noble manufacturing industrial chain", and cooperates with Australia's Aolinda Company to develop, produce and sell Meiyuanfang sheep placenta extract (second generation) skin care series, which is known as "the first brand of anti-wrinkle and whitening in China".
Meiyuanfang cooperated with Hunan Laodie Company to develop, produce and sell "China No.1 Brand for Eliminating Yellow and Nourishing White"-Meiyuanfang Fruit Wang Su Skin Care Series products by using kiwi fruit Wang Su, a national invention patent.
Meiyuanfang has joined hands with Jiangsu Satellite TV's "Beautiful Makeup" and Hunan Satellite TV's "Happy Shopping" to implement Meiyuanfang's new domestic products, new image and new trend project.
in p>212
Sanjiu Meiyuanfang Nantong Biotechnology Co., Ltd. was formally established.