1: The traditional shoe and clothing industry has a vast market and large demand.

2: Dare to fight, dare to start a business, and talk about harmony and cooperation. Most of them are private enterprises, with a dense industrial chain, and supply and demand are suitable for development. For example, for a pair of shoes, the soles and upper materials of the shoe factory are all supplied by partners, with numerous processes and close cooperation, which is the so-called "Jinjiang model"

3: wide financing channels, partnerships, Invested by Hong Kong and Macao, sponsored by overseas Chinese.

4: Port advantages. Convenient entry and exit.

5: Township enterprises have obvious advantages. For example, in Jinjiang: there are shoe factories in Chendai and Xibin, porcelain manufacturers in porcelain stoves, umbrella and stone industries in Dongshi, and clothing in Yinglin. . .

6: The brand effect is strong and everyone wants to grow bigger.

After more than 20 years of reform and opening up, Jinjiang City has become the county-level city with the most national-level brands. It has won 73 Chinese well-known trademarks, 21 Chinese famous brand products, 76 national inspection-free products, and Chinese export famous brands. 2 products, 7 brands were selected as "China's 500 Most Valuable Brands", 5 brands were selected as "Top 500 Asian Brands", 3 brands were selected as "Chinese Industry Iconic Brands", 4 brands were selected as the first batch of 300 " National key protected brand".

Clothing categories: Qipai, Jinba, Weilu, Septwolves, Lilang, Jiumuwang, Aidu, Haosha, Luoriya, Colorful Fox, Oriental Camel, Big Winner, Malette, Pinpai, Red Boy , Jinhaoque, Thunder Horse, Cabin, Qidu, Kaimen'e, and Guirenniao.

Zipper categories: Xunxing SBS, Fuxing, 3F,

Sports categories: Anta, Peak, Hongxing Erke, Delhui, 361, Xtep, Philharmonic, Jinlaike, Guirenniao, Minle, Jordan, Kangta, Luyou, Huanqiu (Alide), Meike, CBA Leisu, Xidelong, Nabu, Golden Apple, Endong, Buzhiba, Qianda, Feike, Woodpecker, Mingzu, Xidelang, Aisi Banner, Emperor Star, Zhule, Mingzhi, Fu Shi Lai, Dragon's Step, E Laite

Food categories: Golden Delicious, Yake, Crayon Little Xin, Fuma, Xidoduo, Panpan, Lam Kum Kee, Qinqin, Pinke

Lifestyle category: Hengan Group (Anerle, Heart to Heart, Seven Dimensions of Space)

Motorcycles: Sanli, Nike, Lixinda

Umbrellas: Plum Blossom, Rainbird, Yusimeng, Fulong, Baihong

Ceramics: Tengda, Nanying, Hengda, Jiyuan, Guoxing, Haoyuan, Jincheng

Other categories: Meisheng, Haoshan, Wanli, Far East, Jingong Machinery,