The editor recommends a list of popular foreign trade products from January to February 2021, including product categories with a surge of more than 50% in export orders, for reference only~
Before the start of the new year In two months, the traditional foreign trade off-season started with a "hot" start.
On March 7, the General Administration of Customs released the latest import and export data. From January to February, exports increased by 50.1% year-on-year. The single-month growth in February was even more astonishing, as high as 139.5%!
Even taking into account the "black swan" of the new crown epidemic in 2020, based on the absolute export volume from January to February 2019, the current data implies an average annual compound growth rate of 15.2 in 2020 and 2021. This has been quite a recovery.
So, which products are so popular? · Mechanical and electrical products ·
The main products driving exports are mechanical and electrical products.
In the first two months, my country exported 1.85 trillion yuan of mechanical and electrical products, a year-on-year increase of 54.1%, accounting for 60.3% of the total export value.
Among them, automatic data processing equipment and its parts (exports 233.98 billion yuan, an increase of 68.5%), mobile phones (exports 149.59 billion yuan, an increase of 49.2%), and automobiles (including chassis) ( Exports were 27.2 billion yuan, an increase of 93.4%.
Here we focus on home appliances.
Due to the demand boosted by the overseas epidemic, exports of home appliances have experienced a V-shaped rebound since June last year. According to the latest data released by the China Household Electrical Appliances Association, in 2020, China's home appliance industry's cumulative export volume was US$83.7 billion, a year-on-year increase of 18%. The scale of export volume maintained the best level in the same period in history, and the growth rate was the highest in the past decade.
From a regional perspective, in 2020, the growth rate of China's home appliance industry's exports to the three major economic regions of Asia, Europe, and North America hit the highest level in the year, and the scale also hit a record high; Latin America continued to improve; Africa grew Quickly turn into a regular employee for the first time.
Among major appliances, the export performance of refrigerators is particularly outstanding. According to customs data, a total of 69.54 million refrigerators were exported in 2020, a year-on-year increase of 35.6. Among them, in December, 6.48 million refrigerators were exported, a year-on-year increase of 58.7%.
Among small household appliances, exports of small kitchen appliances and small environmental cleaning appliances have grown significantly. Specifically, the most popular categories include microwave ovens, pressure coffee machines, multi-function table mixers, toasters, air purifiers, vacuum cleaners, smart speakers, electric hair clippers, etc.
The person in charge of a home appliance brand in Zhejiang said that exports will increase by more than 300 yuan in 2020, and the goal in 2021 is to double exports again.
In 2021, the home appliance industry will continue its explosive growth.
From January to February, the cumulative export value of the home appliance industry increased by 93.7% year-on-year. Considering that the domestic supply chain was affected by the epidemic in the first quarter of 2020, the export base was low. If this impact is excluded, the export value of home appliances from January to February 2021 still increased by about 50% compared with 2019!
However, it is worth noting that in 2021, home appliance exports may show a trend of first high and then low.
Zhou Nan, secretary-general of the Home Appliances Branch of the China Chamber of Commerce for Import and Export of Machinery and Electronic Products, analyzed that in the first half of this year, home appliance exports are expected to maintain rapid growth; in the second half of the year, as overseas epidemics ease, some countries cancel financial subsidies to residents. Consumer spending will decrease, coupled with the high base factor in the second half of 2020, the growth rate of home appliance exports is likely to slow down.
On the other hand, home appliance companies are facing pressure from rapidly rising raw material costs and the appreciation of the RMB against the US dollar, resulting in a decline in short-term gross profit margins. Compared with the second quarter of last year, the raw materials for home appliances have increased by 20-60%. Compared with 2019, raw materials such as copper and steel have increased by more than 100%, and glass has increased by more than 150%.
The China Household Electrical Appliances Association predicts that home appliance exports may return to pre-epidemic normal levels in the second half of 2021. · Labor-intensive products ·
Exports of some labor-intensive products that were severely affected by the epidemic last year are also recovering rapidly this year.
From January to February, the overall export of labor-intensive products increased by 49.2% year-on-year.
Among them, clothing was 156.92 billion yuan, an increase of 40%; textiles including masks were 144.44 billion yuan, an increase of 50.2%; plastic products were 91.15 billion yuan, an increase of 70.5%.
In 2020, China's textile and apparel exports were US$296.23 billion, second only to the historical peak of US$298.49 billion in exports in 2014, a year-on-year increase of 9.1%. Of course, the main pull force in this is masks.
The huge growth in mask exports has driven the annual export of textiles to achieve a rapid growth of 28.9%. The proportion of textiles in the overall exports of textiles and clothing has rapidly expanded to 52.3%, surpassing clothing (47.7%) for the first time.
Apparel companies have experienced difficulties such as buyers canceling, reducing orders or requesting delayed shipments. From January to April 2020, my country's apparel exports to the United States dropped by 35.2% year-on-year, becoming one of the markets with the worst export decline; exports to the EU fell by 16.8%; in addition, markets with more severe export declines include Russia, Hong Kong, China, and Latin America , dropped by 36.8, 40.2 and 29.6 respectively.
The total export share of knitted garments, the most important product in clothing, dropped more in 2020 than in 2019, with a difference of 7.6 percentage points. ASEAN has become the only region where China's apparel exports have grown.
They finally recovered in the third quarter.
The main reason for the increase in orders is that China's excellent epidemic control has made the supply chain more stable than other countries that undertake labor-intensive industries. Therefore, for the clothing and textile industry, 2020 will be a challenging year. "Lost orders are back".
In 2021, Chinese textile export companies have been slow to receive orders. Many factories have placed orders until April and May, and even keep running around the clock. However, it is worth noting that in the export data from January to February, the driving effect of textile yarn and other epidemic prevention-related products on exports has continued to weaken. On the other hand, the sharp increase in the price of textile raw materials has also eroded the profits of enterprises, making them tearful when making orders, and even dare not accept orders.
In addition, the epidemic is an unexpected and accidental event, which will have a stress effect on global trade trends in the short term, quickly concentrating orders to a small number of countries and countries that have complete industrial chains and can restore production capacity as soon as possible. area. However, the epidemic will eventually pass. Whether the returning orders will be lost again at this time is worthy of textile companies' early preparation. Spring is coming?
According to data from the General Administration of Customs, from January to February, my country's main export markets were the United States (export share of 17.2), the European Union (15.7), and ASEAN (14.4).
From January to February, my country's exports to major global markets rebounded across the board: exports to ASEAN increased by 43.2%; exports to the EU increased by 51.9%; exports to the United States increased by as high as 75.1%; exports to Japan also increased 38.2.
As the epidemic situation improved, in December last year, industrial production in Germany, France, Japan, and the United Kingdom accelerated their recovery, and German industrial production exceeded that before the outbreak. In January and February 2021, JPMorgan Chase's global manufacturing PMI was 53.6 and 53.9 respectively. The February PMI data was a new high since the epidemic.
Port data reflects the same trend. In February, the container throughput of my country's eight major ports increased by 37% year-on-year, an increase of 9.9% from February 2019, of which foreign trade containers increased by 37.9% year-on-year.
The spring of 2021 is warm and cold at first, but maybe it has come quietly.
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(This article is comprehensively compiled by focusvision)