Pigment paint is essential when we decorate. How can we engage in the pigment paint industry without a trademark? The applicant may be hesitant between registered trademark and trademark transfer. Both methods can obtain trademarks, but the time period and success rate are completely different. The following is to sort out the trademark transfer of pigments and paints for you.

time comparison

trademark registration: 1 year (trademark examination efficiency table) (Note: the trademark office does not specify the time for trademark registration, and the efficiency of trademark registration is directly related to the number of trademark applications in China, which is generally 1 year)

trademark transfer: about 6-1 months

It can be seen that transferring trademarks can save time and cost (increase by 2 times).

Comparison of the success rate of trademark transfer and trademark registration of pigments and paints

Trademark registration: According to the official website of the State Trademark Office, the total number of trademark applications in China in 25 was 593,382, while the actual number of registered trademarks was 218,731, with a success rate of only about 37%. Although the official website of the State Trademark Office "Trademark Network" has made the trademark inquiry system public, there is still a blind inquiry period of 4-5 months. At the same time, there is a certain similarity in trademarks, so registered trademarks are risky.

trademark transfer: the risk is very small. The transferred trademark itself is a registered trademark approved by the State Trademark Office, and it has been recognized by the State Trademark Office. Therefore, there is no possibility that the State Trademark Office will reject the trademark approximately. To transfer a trademark, only the transferor and the transferee need to file with the State Trademark Office through an agency, and the transferee can get the trademark registration certificate and have the ownership of the trademark.

It can be seen that trademark transfer greatly improves the success rate, minimizes the risk, and enables enterprises to quickly enter the branding process.

comparison of the value and meaning of trademarks registered trademarks: according to the latest statistics released by Xinhua News Agency, the total number of Chinese characters has exceeded 8,, while there are only about 3,5 commonly used words, which shows that there are not many meaningful phrases that can be combined into names. According to the statistics of the General Administration of Trademarks at the end of November, 25, the number of registered trademarks has reached 2,471,4, and basically all the better combinations of Chinese characters have been registered. It is very difficult for an enterprise to apply for a trademark with a good name, and most enterprises are reluctant to register a trademark that does not highlight the enterprise itself and product characteristics. If the brand promotion is blocked because of the brand name, it will seriously affect the future development of the enterprise.

trademark transfer: according to statistics, there are currently about 3, trademarks, which are idle due to the original registrant's enterprise conversion or other various factors. Generally, they can indirectly or directly represent product characteristics and are easy to popularize. It can be seen that it is very difficult to register a trademark that has certain meaning and is easy to remember, while buying a trademark can choose a trademark that is more in line with its own enterprise and has its own enterprise meaning.

trademark assignment of pigments and paints,