If you do not have a public account, when applying for a (non-personal) public account, select trademark name certification when selecting a name, and then submit the corresponding trademark registration certificate. When the WeChat certification is passed, it will be as shown in the picture you posted. The style of trademark protection is successful

If you already have a public account, re-certification (there will be a certification fee of 300 yuan/time) is the name of the WeChat public account. The steps are as above.

Please know.