Some embroidery marks of Coach carriage are in the bag and some are outside. The embroidery on Coach's carriage is his symbol. The carriage logo was first born in the 1950' s, representing the origin of Coach brand, which was founded in the 194 1 s, when the carriage was still the main means of transportation.

Coach carriage embroidery has some inside the bag and some outside, which is a brand logo and can be used as an anti-counterfeiting logo. As long as you buy any big-name bag, there will be a brand logo, which is also a symbol of the brand.

Characteristics of luxury handbags

The brand charm of luxury brands is rich and luxurious. Luxury comes from Latin Lux. Therefore, luxury goods should be shiny, bright and enjoyable. Luxury goods convey these contents through their brand visual identity system. From a sociological point of view, luxury goods are goods of the aristocratic class.

It has status, status and superior privileges. It is the representative of noble image. Although the society is democratizing now, people's concept of wealth has not changed, and luxury brands can just meet people's instinctive needs. In the eyes of western consumers, British Rolls-Royce cars have the symbol of aristocratic cars.

Phantom, the super-long phantom introduced by 1925, was selected by the Queen of England as a special car to receive foreign heads of state, so it can be said with certainty that wealth is the core value of luxury brands.