In recent years, the importance of intellectual property in the competition of the market economy has become increasingly prominent. As a part of intellectual property, trademark, an intangible asset, has received more and more attention from the government, enterprises and society. Trademarks not only serve as a mark of the source of goods and services, but also become an important means for operators to attract consumers and compete in the market.

But everyone should know the difficulty of trademark registration. Failure to handle a small detail may lead to trademark registration failure, and trademark rejection is a common phenomenon. So when encountering a trademark that is similar to rejection review What to do? Here I will explain to you about intellectual property rights.

1. Trademark review

If the applied trademark is the same as the company's trade name, then the company's registration time is earlier than the registration time of the cited trademark. According to the online application principle, relevant information can be provided Evidence, conduct legal trademark rejection review processing. Many people believe that if a trademark is rejected, it will be impossible to successfully register it. However, many trademarks are also obtained after trademark review. This means that there are certain difficulties in trademark rejection review, but there is still hope for success.

2. Partial review

If the applied trademark is similar to multiple similar trademarks, you can choose to abandon some of the same or similar categories and go for reexamination. The probability of passing will be much higher .

3. Split + review

When some of the categories for which a trademark is applied for can be registered, you can first register some of the categories to obtain the right to use them, and then choose the appropriate one. method to review the rejected category.

4. File a withdrawal + reexamination

This method is applicable to the situation where the cited trademark has been applied for for three years. Apply for withdrawal according to the category of use, and then apply for trademark review after withdrawal.

5. Review + re-application

If the trademark applied for is a combination of pictures and text, this method can be used. If the trademark is rejected because of similar patterns, the applicant can selectively Separate the pattern and text before applying. At the same time, similar parts will be reviewed in other ways to obtain the right to use the corresponding category.

The above is about what to do if the trademark is similar to the rejection review? Here is a little knowledge. It is not terrible to have a trademark rejected. What is terrible is that the trademark registrant abandons the trademark and does not conduct a trademark rejection review. There are many reasons for trademark rejection. We can use the methods mentioned above to carry out targeted review of the rejected trademark. review. If you are unsure about the trademark rejection review, you can also entrust intellectual property rights. We have rich expertise and have successfully handled more than 10,000 cases. We are trustworthy. Similar trademark registration, trademark registration rejection, trademark rejection review