As people’s lives improve day by day, the demand for household appliances is particularly great. Home appliances are a good proof. Every household needs to eat and wash clothes. Nowadays, the home appliance industry The market demand is very large. Every household needs home appliances to meet their daily needs. So, do you know which brands of home appliances sell well in the domestic market? The editor happens to have some research on home appliances. The following is by Xiao Bian The editor recommends to you the top ten major appliance brands with the best sales!
China's top ten major appliance sales ranking
NO.1 Haier Group (Haier)
Haier Home Appliances has always occupied a large market share in the market, especially in the white goods and small home appliances markets. At present, Haier has made great achievements in smart home, network appliances, digitalization, large-scale integrated circuits, new materials and other technologies. It has also accumulated solid accumulation in patents and independent intellectual property rights. At the same time, it has also participated in many national home appliance standards. formulation.
NO.2 Gree Electric Appliances (Gree)
More than 10 years ago, Gree, like most home appliance companies in China, had large production capacity but mainly focused on assembly and OEM processing. At the end of the global industrial chain, the cruel facts tell Gree people that although OEM "part-time jobs" or "hand-to-hand" price wars can grab a certain market share, they are only short-term actions. An enterprise without core technology cannot survive. In the long run, there is no spine.
NO.3 Midea Group (Midea)
Midea Group is a comprehensive enterprise focusing on comprehensive production. It owns Little Swan, Welling, Hualing, Ande, and Midea. Zhi and more than ten brands. Under the wave of the Internet, Midea and Xiaomi will cooperate in the fields of smart home and its ecological chain, and mobile Internet business.
NO.4 LeTV (Letv)
LeTV emerged on the Internet. Jia Yueting proposed the LeTV ecological model of vertical integration of the "platform + terminal + content + application" industry chain. Strategies such as the launch of super TVs and boxes and the acquisition of Huaer Film and Television have continuously pushed LeTV forward, and smartphones have also completed a key part of the terminal layout.
NO.5 Samsung (SAMSUNG)
Today’s Samsung home appliances have begun to optimize their product portfolio and develop towards high-end products. They have successfully detonated with high value-added products such as curved surfaces, ultra-thin, and ultra-high definition. A new round of growth boom was launched and new consumer demand was fully unleashed.
NO.6 Hisense Group (Hisense)
Hisense Group holds three famous Chinese trademarks: Hisense, Kelon and Rongsheng, and Hisense has also taken over Sharp’s business in North and South America. The TV business makes its home appliance business more powerful and international. At the same time, Hisense has been committed to creating the best user experience and making its products closer to young people.
NO.7 Sony (SONY)
Sony can be called the "myth" of Japanese home appliances. In the 1980s and 1990s, Japanese home appliances were popular all over the world. As the driving force behind Japan's rapid economic development, the home appliance industry has created a good reputation for "Made in Japan" in the world market. However, after entering the 21st century, Japanese home appliance companies have gradually been overtaken by rising stars such as South Korea and China in the fierce international competition, but they are still immortal legends in the home appliance industry.
NO.8 Skyworth Group (Skyworth)
In 2010, Skyworth officially entered the field of home appliances across borders. From the first refrigerator to the 1 millionth refrigerator, Skyworth only It took two years. Since 2013, Skyworth Electric has successively launched washing machine products, freezers, and air purifiers, opening up a multi-category development path.
NO.9 Philips (PHILIPS)
Philips can be said to be a brand that people cannot live without in their daily lives, ranging from color TVs, lighting, electric shavers and other products. Starting from January 1, 2008, Philips established three major business divisions: healthcare, lighting and quality life, further positioning Philips as a market-oriented and people-oriented company, and its business structure and development strategy fully reflect the needs of customers. need. Based on this business portfolio, Philips has created a brand in the field of "health, comfort and quality life".
NO.10 Siemens (SIEMENS)
Because Siemens home appliances entered the Chinese market relatively early and have many categories, including refrigerators, washing machines, dryers, kitchen appliances, dishwashers, Electric water heaters and small appliances. Favored by consumers for its quality and functionality, its refrigerator's zero-degree freshness function is very practical.
Okay, the above is the editor’s introduction to the sales ranking of China’s top ten major appliances. I hope everyone can understand this. Nowadays, home appliances are must-haves for people, so knowing more about them is not beneficial to us. There is no harm. If you can have a basic understanding of home appliance brands, it will play a very good role in your future home appliance purchases and allow you to choose the most favorable home appliance brand. Nowadays, there are many brands of home appliances on the market. The editor hopes that home appliance manufacturers can produce high-quality products for consumer groups.