Design performance For the packaging design of health care products, the skill of visual communication is a very difficult job. Because the packaging design of health care products is related to three-dimensional space, it is different from the graphic design of two-dimensional space and needs more attention. But in general, it is still carried out from three aspects: color, characters and patterns. Zhonghui design briefly introduces the packaging design method of health care products;

Good color can produce strong visual recognition and impact, so it is one of the important factors affecting the competitiveness of health care products. Good health care product packaging must have a good vision and can catch the attention of consumers. How to use the characteristics of color (hue, chroma, lightness, etc.). Shaping the visual communication power of commodity packaging and changing people's emotions have become the focus of design. Designers use color for reference according to market research.

②? A good health care product package can often form an excellent design by virtue of the arrangement and change of its characters and the flexible use of fonts. The brand image, usability and characteristics of health care products must also rely on words to express and highlight, so consumers often know the goods through words, so whether the words are properly used in the packaging design of health care products is one of the most important factors affecting the sales of goods.

③ The application of patterns in the packaging design of health care products plays a role in fueling the sales of health care products. Many health care products packaging is difficult for consumers to have an intuitive understanding of the goods through words and colors, so consumers' distrust of the goods will greatly reduce the sales of health care products. If you add realistic or painted patterns to the packaging, you can explain the advantages of the goods concretely and truly.