Hehe is the only piano factory with its surname as its trademark at present.
No matter how bumpy the growth process is.
Hehe's entrepreneurs and employees have always loved the piano.
Hehe Musical Instrument was founded in 1927. KOICHI KAWAI, the founder, was the first person to design the piano, and was also the first person in the musical instrument industry to be awarded the highest medal, Blue Handmade Treasure.
Since then, Hehe Musical Instrument has grown into the third largest musical instrument manufacturer in the world after Sany Musical Instrument and Yamaha Musical Instrument, and is famous as a high-quality piano dealer in the world.
The current chairman, Hehe, Hong Long is the grandson of KOICHI KAWAI.
During the period of 1999, Hehe Musical Instrument released the top brand Siegel Cavalyi. Due to the strict selection of materials, it used grand concert-level lawyers to manage production and hand-making, ranking among the highest quality pianos in the world.
The field of ultra-advanced piano has always been monopolized by traditional European brands. As an Asian piano player, Siegel cavalli challenged this field for the first time and attracted worldwide attention.
When it appeared in the United States in 2000, it was called "Lexus in the piano world (Toyota's top car brand)" by the Los Angeles Times.
1995, Hehe Musical Instrument Research Institute and Beijing Piano Factory held a signing ceremony in Beijing, and the two sides began to cooperate in the production of Kawaii pianos.
In 2002, Kawaii Hehe Trading (Shanghai) Co., Ltd. was established in Shanghai, China. In 2003, Yichang Jinbao Musical Instrument Co., Ltd., which was acquired together with Perth Musical Instrument Company, began to produce upright piano in Yichang, Hubei.
In 2004, Hehe Musical Instrument (Ningbo) Co., Ltd., a piano accessory manufacturing company, was established in Ningbo, Zhejiang, China.
On October 30th, 2008, the National Centre for the Performing Arts, Hehe Musical Instrument Research Institute and Hehe Trading (Shanghai) Co., Ltd. held the handover ceremony of Kavayi piano.
Famous artists such as Liu Shikun, Li Shuangjiang, Wang Liping, Cai Guoqing, Wang Yanyan, Zhang Zheng and Sun Ying attended the handover ceremony and performed impromptu performances.
At the handover ceremony, President of the National Centre for the Performing Arts and President of Hehe Musical Instrument Company delivered speeches as representatives of the organizers.
Minister Shang Shi of China Embassy in China attended the meeting and delivered a congratulatory message.
The National Center for the Performing Arts is the temple of China music. Upon completion, 22 pianos were introduced, of which 17 pianos were produced by Hehe Musical Instrument.
Kawaii is also the only Asian piano brand to introduce theater.
In China, the ordinary family market is not fully recognized because of the high price of advanced pianos.
In the market of professional colleges such as Conservatory of Music, Kawaii's brand has been highly appraised, and its market share has developed rapidly in the past two years.
The introduction of Kawai piano into the National Grand Theatre is also due to the high evaluation of Kawai piano by the majority of conservatories of music.
The top two winners of the 10 Tchaikovsky International Piano Competition chose Kawai.
Kawai was chosen as the champion of the 9th Van claiborne International Piano Competition.
The runner-up of EX 14 Chopin International Piano Competition chose Kawai.
The winner of the 5th Dublin International Piano Competition chose Kawai.
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Kawai was selected by the top three in the international piano competition.
Kawai was chosen as the champion of 1 rakhmaninov international piano competition.
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Kawai was selected by the top 3 players in Kapell International Piano Competition.
Kawai was selected as the champion of the first 42 ARD International Piano Competition.
Kawai was selected as the champion of the second Rachmaninov International Piano Competition.
Kawai was chosen as the champion of the 45th Puzzoni International Piano Competition.
Kawai was chosen as the German champion of 1 1 Saint-Taidan International Piano Competition.
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Kawai was chosen as the champion of Cheney International Piano Competition.
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The winner of Motta International Piano Competition chose Kawai.
Kawai was chosen as the champion of the second Hamamatsu Piano Competition of EXNT 'L.
The winner of the 22nd casagrande International Piano Competition chose Kawai.
EX product category: piano, musical instrument, piano/guitar/musical instrument brand concept: gorgeous piano sound, extraordinary and refined! Origin of the brand: President of the head office: Hehe Honglong Tel: 021-68593338,0717-6338088 Year of brand establishment: 1927.