Peacebird is a mid-to-high-end brand. The company was founded in 1989, and the "Peacebird" brand was founded in 1995.

Peacebird Apparel Group is a comprehensive enterprise based on the internationally leading "fast fashion virtual alliance" business model and the creativity, design, and marketing of apparel brands as its main body, and diversified development of international processing trade and commercial investment industries as its two wings. sex group.

Peacebird clothing brand’s corporate mission is to “advocate fashion concepts and lead fashionable life”. It firmly grasps the main line of fashion trend development and is determined to build “Peacebird” into “China’s No. 1 fashion brand” and become internationally renowned. The company's long-term development vision is to become a large-scale fashion industry group and China's world brand, becoming a banner for China's popular fashion industry.

Peacebird’s audience range is relatively large, suitable for those who have just entered the job, white-collar workers, mature women and celebrities, about 10 years old, with good quality and reputation. It's considered superior. Peacebird is a fast-fashion brand with moderate prices for men’s clothing but relatively trendy styles.