1. Corporate identity can be highlighted: the corporate authentication account avatar can be used as an authoritative credit endorsement on the platform and a way of brand exposure;

2. You can customize the homepage header: this can ensure that users can establish a more intuitive brand impression when they arrive at the brand homepage;

3. It is a very good drainage method: after certification, there will be links to corporate websites, which saves a lot of money compared with many companies that hire SEO for optimization with high salary;

4. analysis of operational data: enterprises can monitor users from three aspects: homepage data monitoring, video data monitoring and user portrait analysis;

5. Possessable POI address: It allows enterprises to display their own store information on the homepage of Tik Tok, such as the corresponding menu, store address and store phone number, allowing users to directly call out the company phone number on Tik Tok, thus providing enterprises with more direct information exposure and traffic conversion;

6. The enterprise's activity card coupons can be published online: users can write them off offline after receiving them online, which greatly increases the sales volume of enterprises and improves the conversion rate;

Tik Tok official website-enterprise certification