"Haidilao" believes that the "Hedi Lao" restaurant uses the "Hedi Lao" logo on the plaques and service supplies of its restaurants without authorization, and uses the "Hedi Lao" font in the company name.

The "Hedi Lao" logo used by Hedi Lao Restaurant is similar to the "Hai Di Lao" trademark approved and registered by Hai Di Lao Company. He Di Lao Restaurant uses the "He Di Lao" trademark in its business premises. .

This is a typical trademark use behavior in the hotel service industry. Therefore, "Haidilao" filed a complaint against "Hedi Lao" to the Tianxin District People's Court of Changsha City.

Extended information:

"Haidilao" was established in 1994. It is a large-scale cross-provincial directly-operated restaurant that mainly operates Sichuan hot pot and integrates hot pot characteristics from all over the country. The full name of the brand hot pot restaurant is Sichuan Haidilao Catering Co., Ltd.

"Haidilao" is sold in Jianyang, Beijing, Shanghai, Shenyang, Tianjin, Wuhan, Shijiazhuang, Xi'an, Zhengzhou, Nanjing, Guangzhou, Hangzhou, Shenzhen, Chengdu, Chongqing, South Korea, Japan, Singapore, There are more than a hundred directly-operated chain restaurants in the United States and other countries.

Ifeng.com - So embarrassing: "Haidilao" sued "Hedi Lao"! The court ruling is here