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Introduction to Bugatti

Introduction to Bugatti

Bugatti cars are one of the most popular classic cars. Models under the Bugatti brand can be seen in many famous car museums around the world, and The performance is excellent, the body shape is novel and smooth, and the configuration of the engine is unique. Bugatti is famous for producing the best and fastest cars in the world. The original Bugatti brand disappeared after World War II. However, this brand was revived twice after the war, and it is currently a brand under the Volkswagen Group.

Bugatti brand introduction

Bugatti cars are one of the most popular classic cars. Models under the Bugatti brand can be seen in many famous car museums around the world. Moreover, the performance is excellent, the body shape is novel and smooth, and the configuration of the engine is unique. Bugatti is famous for producing the best and fastest cars in the world. The original Bugatti brand disappeared after World War II. However, this brand was revived twice after the war, and it is currently a brand under the Volkswagen Group.

The history of the Bugatti brand can be traced back to 1901. Ettore Bugatti and his sons designed cars that perfectly blended art and technology. All models designed by Ettore Bugatti in the 1920s adopted lightweight technology, and their beautiful craftsmanship cannot be imitated by anyone. Bugatti's body design profoundly influenced the car design style of the 1930s. The classic Bugatti models born in these two decades are the T35 racing car designed by Ettore Bugatti, which swept almost all competitions, and the T57SC two-door sports car with avant-garde artistic flavor designed by Bugatti. They are the masterpieces of these two talented car designers. The history of this legendary brand and its two great designers is not only of artistic and technical significance, but also fully reflects the earliest stages of development of automobile manufacturing. Today, Bugatti Veyron inherits this history.

The Rebirth of Bugatti

In 1998, the Volkswagen Group decided to rejuvenate the historic Bugatti brand and acquired all trademark rights.

The following year, Bugatti S.A.S. Automobile Company, the French branch of the Volkswagen Group, was established in Molsheim in the Alsace region.

In 1998, the Volkswagen Group exhibited its first concept car, the Bugatti EB118, at the Paris Motor Show. This 555-horsepower two-door sedan was designed by the famous Italian automotive design company Italdesign. In 1999, the Bugatti EB218, also designed by Italdesign, was launched at the Geneva Motor Show. This is a four-door luxury sedan. At the Frankfurt International Motor Show in the fall of the same year, the Bugatti Chiron 18.3, named after the greatest Bugatti racing driver before World War II, was introduced to the world. The Bugatti Veyron concept car also made its debut at the Tokyo Motor Show in the same year. Both the Chiron and Veyron were developed by the Volkswagen Group's design team headed by Hartmut Valkus.

In 2001, the Volkswagen Group finally decided to mass-produce the last concept car displayed, positioning the market as a new luxury sports car. The official name of this car is Bugatti Veyron 16.4. In the autumn of 2005, after the completion of the restoration work on the Saint-Jean estate where the company's historical company headquarters is located and the construction of the new production workshop, the first Bugatti Veyron was officially put into production. Annual output is approximately 80 vehicles. Most buyers pick up their cars directly in Molsheim. This also continues the tradition of only satisfying a small number of customers during the Ettore Bugatti era.

The meaning of the Bugatti logo

The unique design approach, the long history of classic sports cars and the extensive use of hand-made precision in development, design and production are all hallmarks of the Bugatti brand. The core value lies. The elegant, unique and unrestrained personality of Bugatti cars is fully reflected in the car logo: it consists of 60 small dots, a variant of the initial "E" of founder Ettore Bugatti's name and the company name Bugatti with sharp lines. Since 1909, every Bugatti car has used this logo. This represents Bugatti's solemn commitment to its high-end and tasteful customers. The Bugatti Veyron, launched in 2005, fully embodies Bugatti's brand values. It is perfect from both a technical and aesthetic point of view. Like the company's previous works, its performance is comparable to any current racing car.