So far, those who have successfully applied for trademarks with the full name of the company are generally state-owned enterprises, public institutions, and government agencies. Generally, private enterprises have rarely been successful in registering trademarks with the full name of "enterprise". Therefore, if For private enterprises, it is not recommended to reflect the company's full name in the trademark.

As for whether there are any adverse effects, I personally think that there are. Generally speaking, the company name is "XX City ABC Co., Ltd.", where "ABC" is the company's trade name. Enterprises usually apply for trademarks based on their trade name. The "XX City" and "Co., Ltd." in the company's full name are generic terms. After registration, they will have a negative impact on other companies and mislead the public.