Self-adhesive labels have been gradually respected and applied by everyone and manufacturers of personal care products. This is not only because the self-adhesive label can simply realize automatic labeling and meet the requirements of high-quality printing, but more importantly, the self-adhesive label can perfectly show the "label-free feeling" of the label and the packaging container.
In recent years, more and more functional self-adhesive materials not only bring convenience to consumers, but also greatly promote the development of household and personal care products brands, such as extrusion-resistant hose self-adhesive materials, sealed self-adhesive materials with repeated re-adhesive functions, promotional POP label self-adhesive materials that can expand exhibition space, and self-adhesive materials with anti-counterfeiting and anti-opening functions.
Whether soft bottles (such as shampoo bottles) are extruded with general strength or plastic hoses are extruded with high strength, the requirements of extrusion resistance are put forward for packaging containers and self-adhesive materials attached to their surfaces. This is also the requirement of household and personal care products manufacturers for consistency and good appearance of packaging during product use. Nowadays, the advantages of extrusion-resistant functional film self-adhesive materials in packaging are increasingly apparent, and its application is also showing a steady growth trend. According to statistics, the share of film self-adhesive materials in personal care products has exceeded 80%; In household care products with relatively low requirements for extrusion resistance, the proportion has also exceeded 50%.
The self-adhesive label that can be pasted repeatedly brings free and convenient sealing and opening functions to the packaging tape, which can keep the product clean, make the product easy to carry and provide a wide range of printing adaptability. The application of re-adhesive label in the field of wet wipes is a typical application case of re-adhesive label, which has been widely recognized by the market. For the manufacturers of home and personal care products, re-pasting self-adhesive labels not only helps to enhance brand charm, increase product shelf appeal and brand added value, but also reduces the waste of soft packaging materials through independent packaging, effectively helping the manufacturers of home and personal care products to fulfill their environmental commitments.