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Yang Yang’s breach of trust, Michelle Ye’s apology, Gan Wei’s downfall, the bond between celebrities

Text丨Muyu

In February, after LeTV was listed as a person subject to breach of trust seven times, LeTV Pictures also joined the team for the first time; while Li Yapeng has Removed from the list of persons subject to execution and removed the label of Lao Lai. In March, Yang Yang was listed as the person subject to execution by the court, and Yuekai Entertainment denied that the verdict had failed; Xuan Ye's handwritten letter of apology to Mr. Xiao Mo's ex-girlfriend Lu was exposed, ending the years-long dispute...

Turning the time back to 2015, whether it is Yang Yang's acting career, Michelle Ye's emotional life, Gan Wei's wealthy wife, and Li Yapeng's business charity, they are all in the limelight. At that time, they were brilliant in their respective fields. No one thought that they would be struggling in the Lao Lai controversy four years later.

In 2004, Yang Yang was just an ordinary freshman at the People's Liberation Army Art College. The most popular TV series on the TV screen that year was "The Best in the World" starring Michelle Ye and Li Yapeng, the largest in the entertainment industry The gossip is that Faye Wong ended her years of love affair with Nicholas Tse and started a new relationship with Li Yapeng. At this time, Gan Wei, Yang Yang's sophomore student, also met Jia Yueting, who was 11 years older than her, at a dinner.

In 2015, Yang Yang, Gan Wei, Michelle Ye, and Li Yapeng all ushered in rare peaks in their lives. Yang Yang ended his career as a supporting actor and got the opportunity to play the male lead in popular film and television works such as "Tornado Girl", "A Little Smile Is Alluring", "Three Lives Three Worlds" (movie version), and in the variety show, he joined "Flowers and Flowers" "Boy 2", in addition to winning endorsements from RIO cocktails, Master Kong iced tea, Sony, iQiyi, Rejoice, Baicaowei and many other brands, he has become a hot and popular niche student.

Gan Wei also had a great year in 2015. With her low-cost production of "The Crown Princess's Promotion", she became the dark horse of the online drama of that year, and won the title of "LeTV Boss Lady" and "Four Beauties in Beijing" in one fell swoop. "The vase label has become a well-deserved C position in the "Teddy Sisters". At the same time, Zhang Yimou, Deng Chao, Sun Li and his wife, Guo Jingming, Huo Siyan, Qin Lan, Jia Nailiang, Ma Su, Liu Tao, Su Mang, Chen He, Ni Ni and others joined LeTV, forming a veritable trend of "stars" admiring the moon. .

At this time, Xuan Ye was immersed in the love dream weaved for her by Mr. Xiao Mo, who was 11 years younger than her. Every time she appeared in front of the camera, she was filled with happiness and sweetness. She participated in "The Venus Show" During the interview, she showed her affection generously and helped her boyfriend answer various questions from netizens.

Compared to the previous three who were famous on stage, Li Yapeng also quit the entertainment industry after his marriage ended, focusing on business and charity, and won a lot of reputation from passers-by under the aura of "good ex-husband". As a philanthropist and businessman, he attended the 2015 China Philanthropy Forum, Sina 2015 China Education Ceremony and the 11th China International Forum on Corporate Social Responsibility.

In the following two years of 2017, the life trajectories of Yang Yang, Gan Wei, Ye Xuan, Li Yapeng and others all experienced a collective decline. Yang Yang's "Master" has been postponed to this day, and "Martial World" supported by a big IP and a big cast led to a street tragedy and ended up being cut in half and transferred to other networks. In 2018, he did not appear in "Xuanyuan Sword: Cloud of Han" due to a breach of contract. He went to court many times with Shanghai New Culture International Exchange Co., Ltd.

Li Yapeng also encountered contract dispute cases at almost the same time as Yang Yang. Lijiang Xueshan Investment Co., Ltd., whose 27.84% investment was the ultimate beneficiary, and Beijing Taihe Youlian Investment Co., Ltd. went to court many times in 2018. , was sentenced to pay 40 million yuan and interest. According to Tianyancha, Taihe Youlian is also one of the shareholders of Xueshan Company, with a capital contribution ratio of 10%. This dispute between the two companies will undoubtedly have a great impact on Li Yapeng's personal career.

Of course, the biggest gap among them is Gan Wei. The LeTV empire fell from the altar overnight, Jia Yueting fled to the United States, and Gan Wei released "A Wife's Inner Monologue" on social networking sites in January 2018. , announced that it would bear all of Jia Yueting's domestic debts, freeze all assets, limit credit card usage to 2,000 yuan, and raise two daughters and one son alone. From then on, every little detail of LeTV would be revealed, from the proud CEO's wife to the debt-ridden wife. As a left-behind woman, Gan Wei's dream of a wealthy family was completely shattered.

In 2019, Yang Yang, Michelle Ye, Li Yapeng, and Gan Wei once again appeared in people's after-dinner conversations. In February, after LeTV was listed as a person subject to execution for breach of trust seven times, LeTV Pictures also joined the team for the first time; and Li Yapeng was removed from the list of people subject to execution, and he took off the label of being a bad guy. In March, Yang Yang was listed as the person subject to execution by the court, and Yuekai Entertainment denied the verdict and lost the case; Xuan Ye's handwritten apology letter to Mr. Xiao Mo's ex-girlfriend Lu was exposed, ending the years-long dispute.

Even if the incident is finally reconciled, the "old bastard" label placed on the star cannot be easily eliminated in a short period of time, and it is likely to become a black spot in the artist's career.

For celebrities, properly handling Lao Lai's disputes is also an important ability in personal management. In addition to cherishing feathers on a daily basis and avoiding falling into a negative whirlpool, the way they handle disputes is also extremely critical to their future development. .

First of all, when an incident occurs, you need to respond quickly and forcefully to avoid making unreasonable troubles. On March 4, Yang Yang was included in the list of persons subject to execution by the court. On the 7th, he was on Weibo hot search. Yang Yangfang stated that he had raised objections to the execution. On the 8th, Yuekai Entertainment announced that the two parties had reconciled. Yang Yang did not speak publicly during the entire incident. But he was able to deal with it quickly with thunderous force.

On the other hand, looking at the reputation dispute between Xuan Ye and Mr. Xiao Mo’s ex-girlfriend Lu, from the initial back-and-forth scolding and slander to the lawsuit and refusal to perform obligations after losing the case, Limiting consumption, publicly apologizing, and tug-of-war consume not only the public’s patience but also the goodwill of passers-by.

Then, after the incident occurs, it is necessary to divert public attention and be patient and recuperate. Wang Ke, who was sued by China Guangfa Bank Beijing Branch for over 2.6 million yuan in credit card arrears, made good use of his wife Liu Tao's popularity among the public to divert attention, and faded out of the public eye. After the public opinion gradually eased, he participated with Liu Tao. The recording of the variety show "Dear Inn" weakens the label of a businessman and creates the character of a good husband who loves his wife.

When an incident is irreversible and you make the necessary retreat, a sincere emotional card can be better than an arrogant desire to save face. When LeTV's mess was destined to be unmanageable, and everyone from former celebrity friends to unknown retail investors were furious, Gan Wei spoke as a wife and mother to win some sympathy, which was also a way of dealing with it.

"Lao Lai" makes people gnash their teeth, and once a celebrity's identity is tainted with this label, it will often have an irreparable impact on the public image. The masses, capital, and policies have zero control over problematic artists. Today, when tolerance is constantly being emphasized, artists need to be more vigilant in managing their own image.