CITIC Premium is a quality life service platform that connects high-quality enterprises inside and outside CITIC Group. Through this platform, users can experience a convenient and high-quality Internet life with a unified digital identity. The CITIC Youxiang platform provides users with three core services. The core services include: unified account management, cross-platform points loyalty program and the establishment of intelligent scenario-based services.
“CITIC U-share” connects CITIC’s multi-field enterprises and external partners through next-generation Internet technologies such as blockchain and big data, as well as cloud deployment and other services, and provides three core services: That is, unify account management, implement cross-platform points loyalty programs, and establish intelligent scenario-based services. By registering, users can use a digital identity to become a member of the "CITIC U-Xiang" platform and obtain a number of services including membership privileges.
The function of the CITIC Youxiang platform is that Youxiang members CITIC Bank (including Credit Card Center), Prudential Insurance, CITIC e-Home, and Guoan Community can realize the docking of users, accounts, points, rights, and products through associated banks. , Prudential, e-home, and Guoan user systems, and complete real-name authentication through the real-name authentication interface provided by China CITIC Bank and the Credit Card Center, so that the assets provided by the four members of the bank, Prudential, e-home, and Guoan can be displayed on the Youxiang terminal. Liabilities, points, equity, orders, merchandise, gift certificates and other services.
1. The CITIC Youxiang membership card is the identity certificate of the "CITIC Youxiang" Internet platform and is mainly used to indicate the user's membership status. "Uxiang" is an Internet platform launched by CITIC Group to connect its enterprises in multiple fields with external partners. Users can achieve a one-stop experience of dining, shopping, travel, housekeeping, financial management, insurance, leisure and culture on this platform. Its consumption points can be used to redeem McDonald's products, e-books, etc.
2. CITIC Group announced the launch of the “CITIC Premium” brand. This is an important implementation project for CITIC Group to lay out the consumer retail field and adapt to new consumer demands and trends. It is also an innovative move for CITIC Group to deepen its "Internet transformation" strategy and enhance the value of the group's retail industry services. CITIC Group's consumer businesses such as finance, culture and leisure, medical health, and community services already have hundreds of millions of user resources. By connecting different businesses inside and outside CITIC Group, Youxiang provides rich and high-quality service supply, and will build it into an ecological platform for billions of user data.