Speeches have certain format requirements in writing. As society continues to progress, speech scripts are used more and more frequently. I believe many people will find speech scripts difficult to write. The following is a speech script for credit card competition director that I compiled for your reference. I hope it can help. to a friend in need. Credit Card Competition Director Speech 1

Dear leaders:

Hello everyone, first of all, I would like to introduce myself. I am XX and have been working in finance for 2 years. Work in the marketing center, college education. The position I am applying for is marketing director.

1. Understanding of the position of marketing director

Market-oriented, customer-centered, starting from customer needs, marketing bank products, and providing customers with a full range of financial services , to maximize customer value while maximizing the bank's own benefits. The credit card business is a new support for our bank’s operating efficiency. The appointment of the marketing director through competition fully reflects the great importance and high expectations that the president's office and the marketing center place on this position. As a new employee, you must have a hard-working and keen insight into the market to explore the market and live up to expectations.

2. My competitive advantages

1. Have a strong sense of responsibility and enterprising spirit. Since then, I have been working on the front line with customer marketing. I love what I do and treat my work seriously and responsibly. I always feel that as young people, we should always pursue something. The heavy responsibility of history has fallen on our shoulders. We can only face the difficulties and rise to the challenge. Work hard and dedicate yourself fully. Marketing director is a new topic for me, but I believe in my own abilities. If I can take this position, I will study hard, ask for advice humbly, constantly adjust myself, and strive to be an excellent marketing director.

3. Goals and tasks

If this competition is successful, I will do my best to provide high-quality services, tap market potential, strive for high-quality customer sources, and strive to expand the number of team members. ,quality. My goal is: strive for the first place in East China

1. Transmit and receive experience: I must find ways to share my good experiences and problems with marketers. Let them avoid detours. They made money, and naturally I made money too. If you have problems, look for the reasons within yourself.

2. Help employees: Sincerely help them solve the problems they encounter at work. Help them grow. Treat it with care. In fact, it is not easy to work outside the home, especially if you choose to work in marketing, the pressure to survive is not small.

3. Lead employees: As a team manager, you must take the lead and set a very good benchmark. What kind of general brings out what kind of soldiers!

Dear leaders, I am competing for the position of marketing director, and I am willing to fully dedicate myself. My participation in this competition is driven by a sense of responsibility and mission. Regardless of success or failure, I will continue to contribute my light and heat to the development of the marketing center. Sincere thanks! Credit Card Competition Director Speech 2

Dear leaders and comrades:

Hello everyone!

My name is xx, and I am a general clerk at the xx branch of the Industrial and Commercial Bank of China. I am now xxx years old. I am very happy to have this opportunity today to apply for the credit card director of the branch.

As the saying goes: "People should not be proud for a moment and boast about their abilities; nor should they be frustrated for a moment and fall down from their ambitions." While I am grateful for the leadership's care and training, I also cherish it very much. This hard-won opportunity.

If I were the credit card director of a branch, based on the fact that our bank’s current credit card marketing outlets are one-sidedly pursuing quantity while ignoring quality, the service is single and unable to meet the personalized and diverse needs of cardholders. We should innovate marketing methods, provide high-quality services, strengthen risk prevention and control, and continuously increase the number of credit card issuances and profits.

In terms of innovation in marketing methods, the first step is to strengthen credit card advertising. Through extensive publicity through various methods and media, we build the brand and establish a good image of our bank's credit cards, thereby arousing consumers' enthusiasm to apply for and use our bank's credit cards and achieving the purpose of credit card promotion.

Secondly, we need to segment the market, with financial management and industry linkage as the core, and expand from the original installment shopping, automobile services, travel services, aviation services, refueling services, etc. to the cultural and educational markets, expand the high-quality customer group, and increase the number of card issuances , enhance bank competitiveness.

In terms of high-quality services, it is necessary to strengthen the long-term maintenance of credit card users and improve the effectiveness of customer maintenance from three aspects: limit changes, card innovation, and service enjoyment.

First, the credit limit can be changed based on the monthly statistics of customer consumption amount, repayment speed, creditworthiness and other indicators. In particular, it is necessary to examine the consumption situation of customers using innovative cards at cooperative merchants, and use linkage Industrial advantages to stimulate customers' continued interest in using the credit card.

Secondly, customers can enjoy different card designs when they change their credit cards upon expiration. Each change brings pleasant expectations to customers, thereby forming customer loyalty.

Third, for high-quality customers, while enjoying a certain type of special credit card service, if the annual comprehensive evaluation index is ideal, the bank can provide customers with exclusive services with other special credit cards to broaden the current There is a range of value-added services.

In terms of risk prevention and control, the first step is to conscientiously implement the correlation system between personal credit reporting and credit card review to prevent customers from providing false information and being reviewed. Secondly, we need to strengthen the review of personal assets and liabilities to prevent passive responses to credit risks after they occur. The third is to establish a joint guarantee mechanism, requiring customers to provide 2-3 guarantors when applying for credit cards, and conducting corresponding investigations on the guarantors. Achieve the purpose of early stage risk control.

An old saying goes: Actions speak louder than words. The above are some of my understandings of doing a good job in credit card work. I believe that if the leader can give me this opportunity and let me succeed in the competition, I will firmly establish the work concept of "innovative marketing, service development", unite and lead the department employees, and use a positive and enterprising attitude, a pioneering and innovative spirit, and a fiery spirit. With enthusiasm, we devote ourselves to our work and work hard for a bright future for the bank.

Thank you everyone!