Materials on advanced deeds of outstanding marketers (selected 5 articles)
Many people have had the experience of writing deeds in study, work and even life, so they are all familiar with deeds. , deeds are summary written materials formed by comprehensively sorting out the exemplary deeds of advanced collectives and advanced figures. How should we formulate deeds? The following are the advanced deeds materials of outstanding marketers that I have compiled for you (selected 5 articles). They are for reference only. I hope it can help you.
Materials on the advanced deeds of outstanding marketers 1
xxx, female, 45 years old, Han nationality, high school education, has been engaged in sales work for 10 years, and is currently a market salesperson, mainly responsible for urban sales work.
Since I have been working in sales for 10 years, I have insisted on sincere service and conscientiously served as a terminal business representative. In accordance with the work attitude of renewal, renewal, and renewal, I have always remained tenacious, persistent, tenacious, and unyielding. spirit, take challenges as opportunities, study business seriously, learn from colleagues with an open mind, be dedicated, pragmatic and dedicated. Together with colleagues in the sales department, they have made their due contributions to urban sales work.
1. Pay attention to learning and be politically strong
"Learn more, accumulate more, and make more progress" is my motto. In order to ensure the realization of the annual work goals of urban sales and make urban sales management and service work more standardized, in the face of the new situation and new requirements of terminal business, we must persist in studying hard, broaden our knowledge, and improve all aspects of terminal business knowledge as much as possible. In daily work, we set an example to improve our understanding of the importance of service, and we also pay attention to the cultivation and improvement of service skills. Don't stick to the old ways, learn to use new ideas and new methods to analyze and solve terminal business problems, and open up a new situation in the terminal business.
2. Starting from the overall situation, everything is based on the interests of the company
"Strengthen terminal management, adjust the variety structure, and increase brand share. Whoever masters the terminal will be the winner in the market." . This sentence is reflected in my mind all the time. There are 396 terminals in the market, including 189 on-site drinking terminals and 207 non-on-demand drinking terminals. This year, there are 261 promotional terminals. Based on the distribution of the city, I locked the original special events, standardized the management of terminals, and established a relatively complete terminal network. For example: when selling our company's products, I took the initiative to visit merchants in person, communicate with merchants more, display products well, and place my products in the most eye-catching places as much as possible. This increased our sales by 20%.
In April of this year, in order to give away competing products to the terminal for free, without any sales limit, I asked merchants to continue the giveaway as long as they bought the product. However, during the sale, I found that the company’s special session was nearly 62 The company carried out mixed sales. In response to this situation, I immediately reported it to the company leaders and carried out a comprehensive cleanup. When I find the end customer, I slowly and calmly describe the benefits of our cooperation and future development, and finally explain my opinions. The first time they always say "It's free of charge." I don’t want it even if I give it to you.” But I didn’t lose heart, and insisted on renewing, renewing, and renewing again. The hard work paid off, and I finally got the terminal back. For newly opened terminals, negotiate with the boss before your competitors until an agreement is reached, sign an exclusive sales agreement, and exclude competing products. For example, this year's No. 16 Business Club, Laohuangliang, Qinma Hotpot, etc.
In terms of brand structure, Guobin is the leading brand in our urban area. Due to our reasonable pricing and large product distribution area, consumers have high awareness of this product. This year, the number of wines above Guobin reached 909,000. Liters increased by 208 kiloliters compared with 601 kiloliters in the same period last year. Through our efforts, all beers in entertainment venues have been replaced by small beers instead of large beers, which has greatly increased our sales revenue of 1,000 liters of wine.
3. Dedicated to work and willing to contribute
When I was responsible for urban sales and service work, I actively used my brains and found ways. On the one hand, I carefully studied the market terminal business dynamics and consumer demand. `Trends, according to different seasonal characteristics and different regional characteristics, timely launch the company's products to terminal merchants to meet the consumption needs of different levels and different consumer objects; on the other hand, actively capture the market's product sales information and price information, and provide Feedback from the sales department provides a basis for adjusting business decisions. In my daily work, I often adopt the method of empathy and work hard, think more, ask more, speak more, remember more, exercise my ability to deal with people, constantly sum up experience, and constantly improve my sales skills.
In the face of these, I always think that I just did some specific work under the care and training of the leadership. This is just a drop of water in the ocean. The honors you have received can only represent the past. I must focus on today and tomorrow, cherish the honor, make strides from the beginning, and work hard starting from today. In an ordinary position, he will work diligently and wholeheartedly to make new and greater contributions to urban sales work. Sales is my first big family after starting my career, and it will also be my lifelong ideal for which I will strive for in the future. Materials on advanced deeds of outstanding marketers 2
Comrade Teng Zhihong is one of the founders of China Continent Insurance Company. He participated in every aspect of the company's preparations and witnessed the growth of China Continent Insurance Wuyuan Branch. Comrade Teng Zhihong has always adhered to the spirit of enduring hardship before enjoying, and always regards the company's purpose of "integrity first, serving the society" as the highest criterion to guide his work. He started as an ordinary salesman and worked conscientiously. We must be down-to-earth, work diligently, conscientiously implement the requirements of "laying a solid foundation, strengthening management, and seeking progress while maintaining stability" put forward by the head office work conference, and devote ourselves wholeheartedly to the work of Wuyuan Dadi Insurance. Whether she is the director of the general department, the business manager, or the branch manager, she always insists on being dedicated to her job and making selfless contributions. She is always strict with herself, learns with humility, has the courage to innovate, and dares to be the first. Under her leadership, the Wuyuan Branch has achieved good economic and social benefits, won the admiration of peers in the county and unanimous praise from new and old customers, and established a good image for Dadiren in the Wuyuan insurance market. In March 20XX, Teng Zhihong was elected as a member of the Wuyuan County CPPCC. In September 20XX, Teng Zhihong won the Fourth Youth May Fourth Medal of the China Insurance Regulatory Commission.
1. The golden phoenix flying out of the mountain
Wuyuan County is located in a remote mountainous area. It is a small county with a population of only 340,000 and no large industrial enterprises. The fiscal revenue in 20XX It has only exceeded 200 million yuan. People’s awareness of participating in commercial insurance is weak. It should be said that this is a county with relatively poor insurance resources. But Teng Zhihong firmly believes that the stage is as big as the heart. As long as you plant the seeds of hope into the red soil under your feet, persevere and work hard, you will surely reap the joy of success! She led her team to travel through the mountains and rivers of Wuyuan in the rain and wind with her dedication and perseverance, honest and trustworthy professional ethics and down-to-earth service. We visited thousands of customers on the streets and in the streets and signed more than 8,000 insurance policies. Sweat brings out the sweetness of the fruit, and wind and rain wash out the beauty of the rainbow. In the past few years, the Wuyuan Sales Department of China Continent Insurance, which was established only three years ago, was upgraded to a branch company. It achieved a premium income of 10.18 million yuan throughout the year and a market share of more than 40%. It became the first major insurance company in Shangrao City to have a premium income of more than 10 million yuan. related county-level companies. As a result, Teng Zhihong became a dazzling new star in Jiangxi's insurance industry and received widespread attention, praising her as a golden phoenix flying out of a mountain nest.
2. Integrity wins customers
Comrade Teng Zhihong believes that being a good person is the foundation of doing things. If you are a good person, you will not go astray in doing things, and you can win good interpersonal support for your work. . Dealing with the relationship between doing things and being a good person, being honest and doing things with integrity is the foundation for people to achieve a successful life, and it is also the foundation for enterprises to achieve progress and success.
The second is to master the company's explosives sales policies and system regulations. I carefully studied the company's explosives sales policies and regulations, including contract signing, product delivery, payment, etc. In the explosives sales, I was able to correctly answer customers' questions and consultations, and do a good job in explosives sales in accordance with the company's requirements. . The third is to master the safety knowledge of explosives sales. Explosives are dangerous and explosive goods, and the country has strict safety management regulations. I have carefully studied the safety knowledge of explosive sales, understood the relevant national legal knowledge and policy regulations, and ensured that I can do a good job in explosive sales in accordance with the relevant regulations of the company and the country. No safety incidents occur. The fourth is to master negotiation skills. Sales are inseparable from negotiation. Good negotiation skills can obtain customer satisfaction and promote business success. I carefully studied sales etiquette, negotiation skills, product pricing and issues that need attention in sales work, which significantly improved my sales business skills and promoted the development of explosives sales work.
2. Improve service levels and promote the development of explosives sales business
The main sales customers of our company’s explosive products are prefecture and county civil explosive companies and some direct supply customers. I would like to point out Correct your position, do your job well, straighten out sales channels, strengthen communication and contact with these customers, consolidate and develop business cooperation relationships, and promote the development of explosives sales business. The first is to do a good job in self-construction. As a deputy director of the sales department, I must study hard, practice hard, strictly demand myself according to the new era's cadre standards of "strong politics, proficiency in business, and good management", position myself as deputy director, and cooperate with the work of the director to do a good job. Work in place and not offside. It is necessary to straighten out sales channels, establish a sales network, strive to stabilize old customers, actively develop new customers, and promote the growth of explosives sales. The second is to improve service levels. Through conscientiousness, hard work, and diligent work, we must effectively improve the service level and service capabilities of ourselves and the entire sales team, enhance the service image and reflect the service value, achieve the goal of "good service, good quality, and customer satisfaction" and become the highest customer satisfaction and the explosives manufacturer preferred by customers. This will promote the stable and rapid development of the explosives sales business and create good economic benefits for the enterprise. The third is to treat guests with integrity. We must establish a spirit of seeking truth from facts, truth-seeking and pragmatism, fulfill contracts with integrity, treat customers with honesty, provide customers with close services, and improve their appeal to customers; adhere to a people-oriented and customer-oriented approach, do everything for the sake of customers, and sincerely treat customers as friends. , serve with heart, solve problems for customers; always adhere to customer-centeredness, insist on taking customer interests as the first consideration, achieve sincere service and unlimited care, provide customers with high-quality services, and promote the development of explosives sales.
3. Strengthen team building and improve the quality of sales personnel
To do a good job in explosive sales, team building is fundamental. Only by comprehensively improving the quality of sales personnel can we complete the explosive sales tasks assigned by the company. Task, as a deputy director of the sales department, I must do three tasks:
First, firmly establish the "people-oriented" management concept, carefully listen to the opinions and suggestions of the salesperson, and breathe with the salesperson , win the destiny, build a strong team, rely on the wisdom and strength of the team, *** will work together, *** will work together, accelerate the development of various sales work, complete sales tasks, and achieve excellent sales results . The second is to do a good job in team building. It is necessary to strengthen the study of salespersons, work hard to learn business knowledge, work hard to learn sales work experience, and work hard to learn a strong and excellent work style. Through learning, we can comprehensively improve the professional quality of salespersons, master basic knowledge such as the performance and scope of use of explosive products, improve sales skills and techniques, and improve service quality. We will further improve various sales rules and regulations, strengthen management, enforce work discipline, and create a serious, serious, and responsible working environment to increase and expand sales of explosive products. The third is to comprehensively expand business. All sales staff are required to further improve their awareness of the overall situation, service awareness and innovation awareness in their work, work hard, forge ahead, and constantly create a new situation in explosives sales. They must contact more customers, find more customers, and establish good and mutually beneficial cooperation with customers. relationships, achieve new breakthroughs in the explosives sales business, and strive to create good work performance.
4. Strengthen safety management to ensure that there are no sales safety accidents
Explosives are dangerous and explosive materials. Strengthening safety management to ensure that there are no sales safety accidents is my responsibility as the deputy sales department An important job responsibility of the minister requires three tasks: First, study seriously and improve awareness of the importance of safety management. I must organize salespeople to conscientiously study the "Work Safety Law of the People's Republic of China", "Fire Protection Law of the People's Republic of China", "Notice of the State Council on Further Strengthening Enterprise Safety Production Work" and other laws, regulations and provisions In line with the spirit of the company's series of documents on production safety, we raise awareness of the importance of safety management, stay vigilant at all times, establish the idea of ??"safety first", resolutely put an end to safety accidents, and ensure the safe and stable development of explosives sales. The second is to formulate systems and strengthen safety management. Safety management is related to the harmony and stability of the enterprise. I must make safety management the first major issue in my work, put it on the agenda, and arrange, implement, inspect, and assess it at the same time as other work. It is necessary to formulate a safety management system and strengthen its implementation to ensure that the safety management of explosives sales is rules-based and evidence-based, and achieves practical results. The third is to ensure driving safety. During the transportation of explosives, it is necessary to strengthen the safety inspection of delivery vehicles and require all vehicles to be inspected before departure to ensure that the performance of the delivery vehicles is good. At the same time, each vehicle is equipped with necessary emergency supplies to ensure that in the event of a safety accident, it can be used for first aid in a timely manner and to maintain the safety of explosives and personnel on the vehicle.
To be an excellent deputy director of sales department, the work is multi-faceted, but if you can do the above four points, you are basically an excellent deputy director of sales department. I must keep these four points in my mind, implement them every day and in every job, effectively achieve work performance, and make my due efforts and contributions to the development of the enterprise. Materials on advanced deeds of outstanding marketers 4
In the process of selling corporate business, this comrade attaches great importance to all-round sales to the enterprise and increases the publicity and promotion of remittance through trains, bank cards, and electronic banking services. We will strengthen sales and deepen the brand cultivation of new products such as cash management, personal financial management, and corporate financial management. In view of the golden period for new employees of the company, we use our bank's preferential policy for online banking to launch sales to the company's new employees. Most of them have applied for our bank's credit cards, debit cards and opened online banking, and have sold more than 30 high-quality credit cards in total. open. Seizing the favorable time when the down payment of personal housing loans of our bank has not yet changed, we actively sold more than 600,000 yuan of personal housing loans. We opened 5 new public accounts and all opened online banking. We actively sold personal financial management, gold accumulation, etc. to the middle-level of the company and achieved good results. The completion rate of various indicators was relatively high, and we made positive improvements to the business indicators of the branch. contribute.
Be good at learning, have the courage to innovate, be good at unity and cooperation, and actively improve your political accomplishment and overall quality. During the peak sales season, as the main force and backbone of the sub-branch's international business, this comrade carefully studied and understood the work guidelines of the superior branch and the sub-branch, actively cooperated with the main leaders of the department to develop business pioneeringly, and made the sub-branch's international business indicators develop rapidly. And ranked among the best in the city's system, we carefully study every business management method and product learning document issued by the head office, constantly explore the inherent potential of customers, and constantly explore new financing varieties and financing needs of customers.
At the same time, this comrade pays great attention to strengthening his own political theory study. In practical work, he has a strong sense of professionalism and responsibility, loves the collective, unites and cooperates, and is willing to dedicate himself to work in various tasks. Its backbone and leading role has established a good reputation among the staff... Materials on advanced deeds of outstanding marketers 5
Opening the advertising agreements in the file box, looking at the piles of advertising flyers on the display racks Page, it is hard to believe that these results all come from the same person. She is xxx from the Mail Branch of the xx City Post Office. In recent years, her sales performance has been improving year by year. This year, it has achieved a leap. As of the end of October 20XX, the advertising business signed by her totaled 960,000 yuan, the greeting card business was 67,000 yuan, and the outdoor advertising was 290,000 yuan. , achieving a cumulative business income of 1.316 million yuan.
To achieve such performance, xx relies on her sincere, patient and careful "three-hearted" sales.
Two years ago, xx left the Hui Culture Advertising Company and became a full-time salesperson at the Mail Branch of the xx City Post Office. The change in the work unit did not change her enthusiasm for sales work. Through sincerity and sincerity, The patient and careful "three-hearted" sales allowed her to taste more and more joy. Sincerity, patience, and carefulness allowed her to win more and more recognition and praise from users, and also made her love this industry more and more. .
Sincerely develop customers
Sales work often requires learning to think from other people's perspective. xx has truly achieved "everything for customers, for everything for customers, and for all customers" with his actual actions. Every time she finds a new customer, she always starts from the customer's perspective and analyzes the customer's industry characteristics, business needs, and activity purposes. After being fully prepared, she goes to negotiate with the customer and finds out what she wants during the conversation. The most common point of cooperation between the two parties is not just to sell and make money, but to make friends with users and achieve win-win and multi-win through cooperation. No matter what kind of customer she is, she treats them equally. No matter how much business the customer has, no matter how far away they are, no matter what cultural level or industry they are from, she treats them equally enthusiastically and equally. If a customer encounters any problem that she can help solve, she will sincerely help the customer and impress the customer with her true feelings. Once, a new customer needed to buy household appliances. After xx knew about it, he immediately contacted another old customer who dealt with electrical appliances and helped the new customer quickly buy his favorite products, which greatly deepened the relationship between himself and the customer. feelings.
Carry out business patiently
Working in a sales position for a long time requires patience and perseverance. xx relied on indomitable perseverance to cultivate and expand its customer base, including some high-end customers. The xx City Branch of Huishang Bank initially thought that postal advertising was not effective and was unwilling to engage in postal business. However, she did not give up and believed that "patience" is the magic weapon for dealing with such customers. When dealing with this unit, as long as she can help the other party, she will try her best to do it, and gradually the hearts of the two parties get closer. Soon, when the unit was about to promote a new business, xx seized the opportunity, prepared relevant materials, and introduced postal products to them again. The person in charge was moved by her sincerity and signed an outdoor advertising contract worth 130,000 yuan. Agreement, during the year-end greeting card sales, the two parties cooperated again, and soon reached a production agreement, customized postal greeting cards worth 55,000 yuan, and established a long-term cooperative relationship.
Carefully expand the market
While treating customers sincerely and patiently, xx knows the importance of being careful. Once, when she was learning about the effectiveness of advertising from a certain unit, the relevant person in charge accidentally said: "Today is my son's birthday." xx immediately ordered a birthday cake and flowers in a private name to send to him. "Etiquette is light but friendship is heavy." Her attentiveness left a good impression on her customers, and the business negotiations between the two parties went very smoothly. In the subsequent cooperation, this customer also introduced many important customers to her. Traditional festivals such as New Year's Day and Spring Festival are days for family reunions and greetings from friends. However, it is the busiest time for xx. Visiting customer groups is a habit she has formed in many years of sales work, supplemented by calendars, couplets, convenience bags and other small items. Gifts bring closer communication with users. In addition, xx also attaches great importance to daily learning and accumulation. She always learns while selling and sells while learning. Through the study of sales knowledge, she has successfully developed new advertising forms such as postal advertisements and community delivery. This advertising method has been well received by customers.
Opportunities always favor those who are prepared. Only by continuous learning can we continue to innovate. With her persistent pursuit of career and professionalism, xx has used her practical actions to create extraordinary achievements in ordinary postal positions at the grassroots level, demonstrating the vitality and new style of postal women in the new era. ;