Deadline: March 31, 2022.

As a partner bank of the 2022 Beijing Winter Olympics, Bank of China launched the Beijing 2022 Winter Olympics-themed credit card last year. After applying for the card, you will have the opportunity to receive more than 199 yuan in a single transaction for three consecutive months after applying for the card. A pair of figure-style "Bingdundun" and "Xuerongrong" ornaments are available until March 31 this year.

In this Winter Olympics-themed marketing, the bank took advantage of the public's enthusiasm for Winter Olympics elements, especially the mascots, to carry out marketing activities, which attracted market attention and also proved the strategic success of the themed marketing.