With the increase of talent introduction in higher vocational colleges in recent years, highly educated talents can basically meet the needs of theoretical teaching. So, what are the problems in higher vocational financial education?
1, Problems in the Training of Financial Professionals
Decoupling theory teaching from practice teaching.
Although higher vocational colleges have a full understanding of the importance of practical teaching in higher vocational education, it may not be effectively carried out in concrete implementation due to the characteristics of professional courses and the limitations of teaching conditions. As a major with strong theory and practice, finance is particularly prominent. From the point of view of curriculum, we should first offer basic economics and other related courses, such as western economics, then basic financial courses, such as introduction to finance, and finally professional analysis courses, such as securities investment analysis or futures investment analysis. The first two courses are very theoretical, and the result of this setting is too theoretical, which often leads to little time left for students to practice and can not achieve the ideal teaching effect. There may be two reasons for the decoupling between theoretical teaching and practical teaching: ① Influenced by traditional theoretical teaching thinking, many teachers don't fully realize the importance of practical teaching or can't start with the adjustment of teaching ideas, so they often ignore the proportion of practical teaching in the curriculum; ② Due to the lack of practical teaching equipment, some colleges and universities realize the importance of financial practical teaching, but due to the limited conditions, it is impossible to carry out practical teaching.
1.2 professional setting is decoupled from actual demand.
According to the vocational education level of finance major, this paper makes a statistical discovery on the talent demand and ability requirements of the financial industry on the job recruitment website (5 1 Carefree Future). In the financial industry, more than 80% of the positions recruited in the investment consulting industry belong to marketing positions, such as financial managers, investment consultants and telemarketers. Financial marketing talents must have relatively solid basic knowledge of financial specialty, good communication and expression skills, strong psychological pressure tolerance and so on. Therefore, the financial industry needs not only professionals, but also professionals who understand marketing. However, at present, in most higher vocational colleges, more attention is paid to professional basic courses, while the courses related to the cultivation of students' marketing ability are neglected. Even if courses related to marketing are offered, they pay more attention to theoretical teaching and lack corresponding practice. As a result, the cultivation of talents is out of touch with the market demand to a certain extent.
1.3 The financial professional teachers and industry experience need to be improved.
For career-oriented higher vocational education, highly educated and solid professional basic knowledge are the basic requirements for the quality of professional teachers in higher vocational colleges. Highly educated has become a basic threshold of higher vocational education, but there is still a general shortage of high-level talents such as high professional titles. At the same time, higher vocational education is also an important factor that can not be ignored in enriching industry experience. Experienced teachers can better understand the basic situation of the industry, the demand for talent market and the necessary ability requirements of the industry. However, judging from the allocation of financial professional teachers in higher vocational colleges, the proportion of teachers with financial industry experience is still small. The main reason is that the higher vocational education industry has no advantage or even a big gap in income compared with the financial industry, so it is more difficult to introduce elite talents from the financial industry.
2. Case thinking on strengthening the training of financial talents.
2. 1 Reasonable arrangement of theoretical teaching and practical teaching time
In order to adapt to the theoretical characteristics of finance major and the vocational orientation of higher vocational education, the curriculum of major should be considered comprehensively and not neglected. In terms of practical teaching, higher vocational colleges should pay enough attention, actively create the basic conditions for practical teaching for colleges with good conditions, and strive to create the basic conditions for practical teaching for colleges with insufficient conditions. At the same time, strengthening the transformation of teachers' teaching thinking and style can organize teachers to carry out research and discussion on practical teaching styles and methods, strengthen exchanges with brother colleges, and learn from each other's strengths. In addition, higher vocational colleges can also introduce financial enterprises to carry out * * * teaching, run enterprises into colleges and universities, and enhance the practicality of theoretical courses in practice through students' practical business in the classroom. In addition, in order to enhance the practicality, in the course arrangement, some practical courses can be appropriately carried out in the training room.
2.2 In-depth understanding of the industry's demand for talents, so as to be targeted.
The ever-changing industry requires higher vocational colleges to grasp the relevant information in time, and adjust the teaching settings accordingly to meet the market demand and improve the pertinence and competitiveness of students' employment. It can be achieved through the following ways: ① Understanding the demand for talents and demand structure of financial enterprises through the annual interview survey of employers or the information feedback of previous financial graduates; (2) Through the statistical analysis of the recruitment situation of the financial industry on the main job recruitment websites, understand the industry's demand for specific positions and abilities; ③ Cooperate with personnel departments of financial-related enterprises to carry out personnel training.
2.3 Strengthen the introduction of talents.
Talent introduction plays a vital role in improving the quality of higher vocational education. With the increase of talent introduction in higher vocational colleges in recent years, highly educated talents can basically meet the needs of theoretical teaching, but there are some differences between theoretical teaching and practice. In order to improve the pertinence of vocational education in higher vocational colleges, we should pay attention to the following points in talent introduction: first, introduce talents with rich experience and high academic qualifications in the financial industry to join the teaching staff; Secondly, hire senior management talents in the financial industry to participate in the setting of teaching tasks or the specific implementation of teaching tasks; In addition, financial professional teachers are regularly arranged to participate in part-time internships in enterprises to deepen teachers' understanding of the demand for talents in the industry.
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