1. Determine the target user group.
Formulate appropriate promotion objectives and the promotion scope of target user groups, list the classification of target user groups and the number of people who need to be promoted, so as to lay a good foundation for future promotion.
2. Determine the customer pool for drainage.
The customer pool that can carry tourists generally has a button, a letter, a job number, an APP and so on. Our personal drainage is usually to a letter or a job number.
3. Determine the drainage channels
There are many channels for network drainage, the main forms are: graphic, audio, video and other platforms. Choose a suitable platform to promote drainage and do vertical platform drainage. You can also distribute a lot of content on major platforms to win by quantity!
4. Make gifts for the target customers.
According to the analysis of the target customer base, find the content that the target customer is interested in, preferably at low cost and attractive to customers!
5. What you need to create a customer base.
Find the industry pain points or solutions that customers are interested in, and make the solutions into graphic, text, audio, video and other forms. It must be content that can effectively solve customer problems. By the way, the gifts for customers are all integrated into your content. Valuable attraction is far more attractive than straightforward advertising!