Overview of Shanghai World Expo

Hosting country: China

Hosting city: Shanghai

Held time: May 1, 2010 ~ 2010 October 31, 2020

Theme: Better City, Better Life

Sub-themes: Integration of urban multiculturalism, urban economic prosperity, urban technology Innovation, reshaping of urban communities, interaction between cities and villages

Mascot: Haibao

Goal: Inviting 200 countries and international organizations to participate in the exhibition, attracting 70 million visitors.< /p>

Venue: The Shanghai World Expo venue is located between the Nanpu Bridge and is laid out along both sides of the Huangpu River in urban Shanghai. The planned land area of ??the Expo Park is 5.28 square kilometers, of which Pudong is divided into 3.93 square kilometers and Puxi is divided into 1.35 square kilometers. The area of ??the fenced area [tickets collected] is about 3.28 square kilometers. The total investment is 18 billion yuan; infrastructure investment: 9 billion; venue investment: 9 billion.

Shanghai World Expo emblem

The emblem is a visual symbol that reflects the concept. The Shanghai World Expo emblem was produced through global solicitation and expert review.

The shape of the emblem resembles the Chinese character "世" and is cleverly combined with the number "2010" to complement each other and express the Chinese people's strong desire to host a world-class expo with multi-cultural integration.

The emblem looks like a family of three hugging each other and enjoying each other, which expresses the harmony of the family. In a broad sense, it can represent all mankind including "you, me and him", and expresses the concept of "understanding, communication, gathering and cooperation" of the World Expo.

The emblem uses green as the main color, full of life and vitality, adding upward, rising and bright dynamics and connotations, expressing the Chinese people's creative passion for the future and pursuing sustainable development.

Shanghai World Expo Mascot

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At 8 pm on December 18, 2007, the highly anticipated 2010 Shanghai World Expo mascot " "Haibao" finally unveiled its mystery, and the cute shape of the blue "human" character made everyone feel refreshed.

Haibao, with the Chinese character "人" as the core creative idea, is paired with the sea blue color that represents life and vitality. His laughter shows China’s positive, optimistic and healthy spirit; his movements of raising his chest and raising his head and the coordination of his hands show tolerance and enthusiasm; his thumbs up are a sincere expression to friends from all over the world. invite.

The application process for the Shanghai World Expo

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In December 1999, at the 126th plenary session of the Bureau International des Expositions, the Chinese government officially announced Bid to host the 2010 World Expo.

On March 17, 2000, the Chinese government established the 2010 Shanghai World Expo Bidding Committee, with then State Councilor Wu Yi serving as the chairman. In May 2001, the Chinese government submitted an application letter to the Bureau International des Expositions through diplomatic channels to host the 2010 Shanghai World Expo. On January 30, 2002, the Chinese government submitted a bid report for hosting the 2010 Shanghai World Expo to the Bureau International des Expositions.

From November 29 to December 5, 2002, Li Lanqing, then member of the Standing Committee of the Political Bureau of the Central Committee of the Communist Party of China and Vice Premier of the State Council, led the Chinese delegation to participate in the 132nd Plenary Session of the Bureau International des Expositions and bid for it. statement.

On December 3 of the same year, China won the right to host the 2010 World Expo after a vote at the International Exhibition Bureau General Assembly.

The significance of the Shanghai World Expo

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The World Expo is a stop for human civilization. From the "Exposition of All Nations Industries" in London in 1851 to the present, World Expos have increasingly become a grand event in the fields of global economy, science and technology, and culture. They have become an important stage for people from all over the world to summarize historical experience, exchange ingenuity, embody the spirit of cooperation, and look forward to future development.

China, with its long Eastern civilization, is a country that loves international exchanges and advocates world peace. China has won the right to host the 2010 World Expo. This will be the first time a registered World Expo is held in a developing country. It reflects the international community's support and trust in China's reform and opening up path, and also reflects the attention and attention of the people of the world to China's future development. look forward to.

What will China offer to the people of the world at the 2010 Shanghai World Expo? There is no doubt that the Chinese people will provide guests from all over the world with a successful, exciting and unforgettable event.

China's 2010 Shanghai World Expo will be a great event exploring human urban life in the new century. The 21st century is an important period for urban development. It is estimated that by 2010, 55% of the global population will live in cities. Therefore, the vision and outlook for future urban life is a global issue that is closely related to countries and people at different levels of development.

As the first World Expo with the theme of "City", during the 184-day exhibition period of the Shanghai World Expo, governments and people around the world will fully display the achievements of urban civilization, exchange urban development experiences, and focus on the theme of "Better City, Better Life". Spread advanced urban concepts, thereby exploring new models for human residence, life and work in the new century, and providing vivid examples for the creation of an ecologically harmonious society and the sustainable development of mankind.

China's 2010 Shanghai World Expo will be a symphony with "innovation" and "integration" as its main themes. Innovation is the eternal soul of the World Expo; cross-cultural collision and integration are the mission of the World Expo as always. "People-oriented, scientific and technological innovation, cultural diversity, win-win cooperation, and future-oriented" - the Shanghai World Expo will continue to carry forward the main theme of "innovation" and "integration" in the context of the new era and create a beautiful movement for the new century of mankind. .

China's 2010 Shanghai World Expo will be a great gathering of people from all over the world. On the one hand, she will strive to attract about 200 countries and international organizations to participate in the exhibition, and attract 70 million tourists from home and abroad to visit, thus recording the history of the World Expo with the most extensive participation. On the other hand, we will always prepare and hold the Shanghai World Expo with a global perspective, mobilize the strength of the whole country, gather the wisdom of the world, and maximize the participation, understanding and support of governments and people around the world, so as to make the Shanghai World Expo truly a "The great reunion of the people of the world."

China's 2010 Shanghai World Expo will also become a wonderful dialogue for human civilization. The "Shanghai Declaration" will be issued before the closing of the Shanghai World Expo. This century-old declaration will bring together the insights of people from all over the world at the World Expo, and carry people's in-depth thinking and extensive knowledge on the future of global cooperation and the future development of mankind. This will be a rich spiritual legacy on urban themes left by the Shanghai World Expo to the people of the world.

Starting in 6 months and focusing on 60 years - the Chinese government will do its best to hold an World Expo that not only inherits history but also builds on the past and opens up the future. We look forward to all countries that yearn for peace to continue to pay attention to, support and participate in the Shanghai World Expo.

Explanation of the theme of Shanghai World Expo

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The essence of the theme

Harmonious city is the essence of the theme of Shanghai World Expo.

The 2010 Shanghai World Expo will use the concept of "harmonious city" to respond to the demand of "better city, better life".

The concept of "harmony" is embedded in ancient Chinese culture. Chinese culture values ??harmony among people, harmony between nature and man, and harmony between body and mind. "The Book of Rites" describes the "Great Harmony Society" and puts forward: "In the journey of the great road, the world is for the common good, selecting the talented and capable, advocating trust and cultivating harmony." China's pre-Qin scholars also envisioned a harmonious society in their respective writings . At the same time, "harmony" is also seen in the ideals of Western sages. The ancient Greek philosopher Pythagoras systematically proposed the theory of harmony, which contains opposition and unity. Another philosopher of the same period, Heraclitus, further argued that "invisible harmony is better than visible harmony." In "The Republic" and "The Laws", Plato also began to seek a beautiful state in which "the entire society will develop in a very harmonious way, and all classes will obtain the happiness that nature has given them."

For hundreds of years, people have never stopped discussing the "harmonious city" model. From "Utopia" to the "ideal city" of the 18th century to the "Pastoral City", a series of theories, propositions and models are all exploring how to establish a balance in space, order, spiritual life and material accommodation in the city. and harmony. Since the 1980s, as environmental and development problems have become increasingly serious, the concept of sustainable development has emerged. Most of the development strategies proposed by urban governments in various countries focus on how to rebuild the harmony between people and cities, people and nature, and ultimately achieve harmony between the present and the future. It can be seen that the pursuit and practice of "harmonious life" and "harmonious city" run through the development history of human society, and are increasingly reflected in the blueprint drawn by people for tomorrow's cities.

The establishment of a "harmonious city" is fundamentally based on the harmony between man and nature, man and man, spiritual and material, and is reflected in the form of the harmonious existence of multiculturalism and the harmony of the urban economy. development, harmonious life in the technological era, harmonious operation of community cells, and harmonious interaction between city and countryside. The concept of "harmonious city" will pose new challenges to urban management and urban planning and bring them to a higher level.

Analysis of the sub-themes of the World Expo

1. Integration of multiculturalism in the city

From its inception, the city has been composed of all kinds of people. In the process of urban development, military, trade and migration further promoted the collision and integration of diverse cultures, and also formed the unique temperament of each city. On the one hand, this temperament is based on a city's cultural heritage and creative industries; on the other hand, it integrates the lifestyles and value orientations of various social groups and classes in the city.

Today, people all over the world are more concerned about cultural freedom and cultural identity than ever before. Urban culture under globalization is facing impacts from many directions.

The massive flow of information and people has brought the collision between strong and weak cultures, foreign cultures and local cultures, immigrant cultures and mainstream cultures in the city to an unprecedented level.

Multiculturalism means both historical and future harmony. More and more city managers realize that a cultural strategy that takes into account the past and the future, promotes the harmonious existence of multiculturalism, and the individuality in the integration, that is, a distinctive cultural identification, is the key to the city's sustainability. an important part of sustainable development.

2. The prosperity of urban economy

The earliest cities developed from markets. The driving force behind urban economic development is the agglomeration effect of cities. In the era of knowledge economy, innovation and entrepreneurship have increasingly become the core driving forces for the sustainable development of the urban economy. A city’s innovative capabilities are based on its research strength, but more so on the creative interactions between people. Although entrepreneurial ability is related to the city's wealth, it is actually more rooted in the cultural tradition of encouraging entrepreneurship. Whether a city has a high-quality working and living environment and the ability to attract first-class talents is directly related to a city's economic future. In addition, good infrastructure and complete service industries are also necessary conditions for urban economic prosperity.

Needless to say, there is a conflict between urban economic development and environmental resource protection. Establishing a circular economy model has become an important strategy to achieve sustainable urban development in cities. This economic development model advocates the 3R principles of reducing resource utilization in production (reduce), repeated use of products (reuse), and waste reuse (recycle), and ultimately achieves harmony between economic development and the environment.

In short, the future urban economy will be more dynamic, and this vitality is based on two major foundations, one is the innovation and creativity of citizens, and the other is the harmony between man and nature** * place.

3. Urban technological innovation

Cities are huge stages for human technological innovation. Within the city walls, various innovative elements converge and blend, and innovative ideas burst out due to people's intensive communication and interaction. At the same time, the city’s R&D and production facilities allow sparks of innovation to be quickly transformed into technologies, which then become products and services that benefit mankind.

Since the 20th century, rapid advances in science and technology have made large-scale urbanization possible. At the same time, the enrichment and improvement of people's material life are concentrated in cities. Science and technology have greatly improved human daily life, and this material life has also left a deep imprint on human cultural and spiritual life.

In future cities, technology will play a huge role in protecting non-renewable resources, intensively utilizing energy, protecting species diversity, and creating sustainable human settlement models.

4. Reshaping of urban communities

Community is the "cell" of the city and the most common form of living space for urban people. Only healthy "cells" can create a healthy and harmonious city. Cultural integration and economic prosperity are all achieved with the community as the basic unit.

The construction and reshaping of urban communities has always been the most direct task facing city managers. How to make poor communities disappear from the city's social map was once the most vivid and persistent confusion in the history of urban development. In today's era, changes in the residential structure of cities in developed countries and unprecedented urban population growth in developing countries make this task even more onerous. In its Millennium Declaration, the United Nations Human Settlements Organization proposed the goal of building "cities without slums" and strives to significantly improve the lives of 100 million slum residents in the world's cities by 2020.

Under the goal of sustainable development, the reshaping of urban communities in the 21st century means the creation of "balanced communities", which should have the following characteristics: reasonable resident composition, reasonable home ownership structure, sound infrastructure, a pleasant living environment, ample employment and entrepreneurial opportunities, and deep social cohesion.

5. Interaction between cities and rural areas

Since the birth of cities, cities and rural areas have been interdependent economically, socially and environmentally. Rural residents make a living by selling products to cities, and cities thrive on the resources and needs of their rural hinterlands.

The expansion of cities has brought huge pressure on non-renewable resources. New ideas in urban planning, construction and the application of energy technology can alleviate this pressure to the greatest extent. At the same time, the influx of a large number of rural people has raised difficult issues for urban management. On the one hand, the construction and transformation of urban communities will give the urbanized population a good living environment; on the other hand, the construction of small cities and market towns can also effectively reduce the population and employment pressure on big cities. Under the impact of globalization, agricultural areas in some countries have lost their competitive advantages. Good urban-rural interaction can help farmers successfully switch operations and rebuild their livelihoods, or reshape the agricultural production structure and restore agricultural competitiveness. How to coordinate the flow of people, capital, goods and information between urban and rural areas is closely related to whether urban and rural areas can develop harmoniously and simultaneously.

Nearly half of the world’s population currently lives in rural areas. The differences between urban and rural areas in developing countries have prompted relevant international organizations to call for full use of the complementary roles and interconnections between rural and urban areas in order to eliminate urban poverty. At the same time, efforts are being made to eliminate rural poverty and improve rural living conditions.

The Shanghai World Expo venues are set up in Area A: China Pavilion, Foreign National Pavilions [Asian countries except Southeast Asia]

Area B: Theme Pavilions, Pavilions of some countries in Southeast Asia and Oceania, and international organizations Pavilion, public activity center, performing arts center

Area C: Foreign countries pavilion [European, American and African countries], national organization pavilion.

Area D: Enterprise area.

Area E: Enterprise Pavilion, World Expo Museum and Civilization Museum, urban best practice area.

Key members of the Shanghai World Expo Organizing Committee

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Chairman: Wu Yi, Vice Premier of the State Council

First Deputy Chairman: Han Zheng, Mayor of Shanghai

Deputy Chief Clerk:

Wan Jifei, President of China Council for the Promotion of International Trade

Xu Shaoshi, Deputy Secretary-General of the State Council

Gao Hucheng, Vice Minister of Commerce

Cui Tiankai, Assistant Minister of Foreign Affairs