Innovative thinking can continuously improve human cognitive ability. Do you know the classic case of innovative thinking? I will sort out the classic cases of innovative thinking for you, hoping to help you.

Classic case of innovative thinking

How does 1 yuan become 1 yuan?

don't worry, LinkedIn. I'm not asking you to go to an empty-handed wolf or break a big stone in your chest. There are many ways to add value to yourself. All you need is to change your mind and think differently.

Learn with the case of the famous Stanford University: What do you mean? Innovative thinking? (Think outside the box)!

how to earn 1 yuan from 1 yuan in 2 hours?

this sounds a little unreliable.

But in the class of Stanford University, Professor Tina Seelig made such a small test. Although it was not $1, it was similar:

She gave $5 to each of the 14 groups in the class as a start-up fund.

Students have four days to think about how to finish the task

When they open the envelope, it means the task is started.

each team needs to earn as much money as possible with these five dollars within two hours.

Then, on Sunday night, they will file their achievements and send them to the professor

, and then they will be displayed in front of the whole class for three minutes on Monday morning.

Although all the students in Stanford are top-notch and smart, it is still a big problem for students who are not deeply involved in the world.

in order to accomplish this task, students must make maximum use of the resources they have? That's the five dollars.

if it were you, how would you accomplish this challenge?

when the professor asked the students this question for the first time in class, there was such an answer from below? Take this $5 to Las Vegas to gamble! ? ，? Take this 5 dollars to buy lottery tickets? !

this answer undoubtedly attracted the whole class to burst into laughter.

it's not impossible, but they have to take great risks and it's almost impossible to complete.

other common answers are to use the initial fund of $5 to buy materials, and then help others wash their cars or open a juice stand.

these ideas are really good, and it's no problem to make a little money. However, several groups have thought of a better way to break away from convention. They take this challenge seriously, consider different possibilities and create as much value as possible.

how did they do it?

Your most precious resource

isn't that $5

The teams that earn the most money hardly use the start-up fund given by the professor? That's the five dollars.

they realize that limiting their eyes to this $5 will reduce many possibilities.

Five dollars is basically nothing, so they jumped out of the five dollars and considered all the possibilities of starting from scratch.

They try to observe around them: what needs people have not met. By finding these needs and trying to solve them, the top teams earned more than 6 dollars in two hours, and the average rate of return of 5 dollars reached 4%!

Many teams don't even use their start-up funds, so their return on investment is infinite!

so how did they create these miracles?

Method 1:

A team found a common problem in the university town? There are always long queues at some popular restaurants on Saturday nights.

The team found a business opportunity. They reserved seats in advance in the restaurant, and then sold each seat to those customers who didn't want to wait at the highest price of $2 when Saturday approached. (I press: In fact, it is a trafficker. )

On that night, they observed some interesting phenomena:

The female students in the team sold more seats than the male students, which may be the reason why women have more affinity. So they adjusted the plan. The male students were responsible for contacting the restaurant to reserve seats, and the female students were responsible for finding customers to sell their right to use these seats.

They also found that when restaurants queue up with electronic number plates, they are more likely to sell seats in this restaurant, because the exchange in kind makes customers get tangible returns after spending money and makes them feel that their money is worth it.

Method 2:

The method used by the other team is simpler.

They set up a stall next to the Student Union to help students passing by measure the tire pressure of their bicycles. If the pressure is not enough, you can spend a dollar to inflate their stalls.

It turns out that this idea is simple but feasible. Students can easily inflate at nearby gas stations for free, but most of them are happy to inflate at their stalls and thank them for their services.

However, after standing in the stall for an hour, the group adjusted their way of making money. They stopped charging for the inflatable service and asked the students for some donations after inflating.

in this way, the income suddenly rose! This team, like the previous team selling reserved seats, observed the feedback from customers during the implementation process, and then optimized their plans, and achieved a substantial increase in income.

The performance of these teams is very good, and other students in the class are also impressed by their presentation.

But the team that made the most money is the best. Do they really put? Innovative thinking? To the extreme.

Method 3:

The team thinks that their most precious resource is neither five dollars nor two hours to make money, but their three-minute presentation in class on Monday.

As a world-renowned university, Stanford University is not only crowded with students who want to enter, but also crowded with companies who want to recruit people. The team sold three minutes in class to a company and asked them to advertise for jobs.

It's as simple as that, and I earned $65 in three minutes.

they found that the most valuable resource they have is not to sell their time or face, but to sell their classmates? These talents are what society needs most.

this way of thinking is what everyone is pursuing now? Innovative thinking? .

find the most intuitive solution

and then rule it out

The students in Stanford are the best? Innovative thinking? What is the practice?

the following principle will be very practical for you.

　? When encountering a problem, first find out the most obvious solution, and then rule it out. Ok, now we can start thinking about other solutions. ?

this concept may sound a little empty. let me give you an example.

Imagine that you are an ambitious entrepreneur now. For example, you want to open a restaurant, like this.

what is the restaurant for? Provide food.

but no, I'll tell you now? This restaurant can't provide food, or rather, the food is average.

in other words: you should open a restaurant that is not attractive to food.

since we have decided not to use food to attract guests, what should we use instead?

you can focus on creating a unique restaurant atmosphere and open a theme restaurant, for example? An aviation-themed restaurant (make the restaurant look like an airplane).

2. Or, you can invite a great band or dance troupe to perform, for example:

3. You can also decorate the dining environment like a children's paradise to attract parent-child dinners, for example:

4. You can even move the dining environment outdoors, for example:

There are many other schemes? ..

when excluded? Food? What do you need to think about after the highlights? It is an idea that breaks away from convention. This is innovative thinking.

people who are good at innovative thinking can not only find solutions that others can't see, but also identify resources that others don't realize and package them into the most valuable ones.

that's it. you can try different solutions when you do anything? Rule out the obvious first, and think on this premise:

If the simplest solution to your job at hand doesn't work, what else can you do?

if your boss doesn't pay you today, what else can you do to make a living?

if flowers are not allowed on valentine's day, what will you give your beloved TA?

if the popular tourist attractions don't issue visas to tourists, where else can you go?

　?

　? You live in a box, you work in a box, you drive the box, and finally you are buried in the box. Out of the box of thinking, when you really find this way of thinking, you will find that there is actually no box outside? .

if you think outside the box, your life will also increase many possibilities. What you get will be more than $1.

innovative thinking training case

Asimov's IQ? Inertia thinking

The so-called inertia thinking means that thinking continues to extend in a linear way along the previous thinking path and temporarily closes other thinking directions.

Asimov is a Russian-American and a world-famous popular science writer. He once told such a story about himself.

Asimov was very smart since he was a child, and he participated many times when he was young? IQ test? , the score is always around 16, which belongs to? Extremely talented? People. Once, he met an auto mechanic, an old acquaintance of his.

The repairman said to Asimov. Hi, doctor, let me test your intelligence and write a thinking question to see if you can answer it correctly. ? Asimov nodded in agreement. The repairman began to ask questions:? A deaf-mute wanted to buy some nails, so he went to the hardware store and made a gesture to the salesman: his left index finger stood on the counter, and his right hand clenched his fist to make a knock. When the salesman saw this, he first brought him a hammer, and the deaf-mute shook his head. So the salesman understood that what he wanted to buy was nails. ?

　? The deaf-mute bought the nail and just walked out of the shop, then a blind man came in. The blind man wants a pair of scissors. Excuse me, what will the blind man do?

Asimov replied easily:? The blind man must be like this. He stretched out his index finger and middle finger and made the shape of scissors.

After hearing Asimov's answer, the auto mechanic laughed happily. Haha, wrong answer! Blind people want to buy scissors, all they have to do is ask? I buy scissors? Just do it. Why is he gesturing?

Asimov had to admit that his answer was stupid. And the auto mechanic decided that he must have answered wrong before the examination, because Asimov? Too much education to be smart! ?

innovative thinking training methods

1. Discussion in twos and threes

This method can be summarized as that every two or three people are free to form a group, and within a limited time of three minutes, they can exchange opinions and share with each other on the topics discussed. After three minutes, report back to the group.

2. Brainstorming

Brainstorming is the most familiar creative thinking strategy, which was advocated by Osborn as early as 1937. This method emphasizes the method of collective thinking, focuses on stimulating each other's thinking, encourages participants to conceive a large number of ideas within a specified time, and leads to novel ideas. Although brainstorming is mainly carried out in groups, it can also be used to stimulate thinking when individuals think about problems and explore solutions. The basic principle of this law is: only concentrate on putting forward ideas without evaluating them; Don't limit the space for thinking, and encourage more ideas, the better.

After that, the improved brainstorming method refers to the use of the spirit or principles of brainstorming method to stimulate the creativity of participants in the group.

Phillips 66 technique

Phillips 66 technique is a group discussion method based on brainstorming. The method is to divide the large group into groups of six people and have a six-minute group discussion for one minute each. Then go back to the big group to share and make the final evaluation.

4. Mind mapping

It is a thinking method to stimulate thinking and help integrate ideas and information, and it can also be said to be a thinking strategy of visualizing ideas. This method mainly adopts the concept of iconography, and quickly summarizes ideas and information in various ways, such as lines, figures, symbols, colors, words and numbers, to form a Mind Map. Structurally, it has the characteristics of openness and systematicness, which allows users to stimulate diffuse thinking freely, exert their associative power, and organize all kinds of ideas hierarchically to stimulate the brain to make various responses, so as to give full play to the diversified functions of whole brain thinking.

V. Datura Method

Datura method is a thinking strategy that is helpful to diffuse thinking. It uses a picture like nine squares to write the theme in the center, and then writes all kinds of ideas or associations caused by the theme in the other eight circles. This method can also be combined with the "Six Ways" to think in many ways.

VI. Synectics

A set of group problem solving methods pointed out by Gordon in his book Synectics: the development of creativity in 1961. This method mainly integrates different and unrelated elements to produce new ideas/features. The division method uses the role of simulation and metaphor to help thinkers analyze problems to produce different views.

VII. Reverse thinking

is a thinking method that can get creative ideas. This technique can be divided into seven categories. If it can be fully used, creativity can be doubled.

VIII. Attribute Listing Technique.