Now people pay more and more attention to it? With Qian Shengqian? People have started to invest, and they are no longer as rigid as before? Save it, isn't it a little? 、? What you save is what you earn? Psychology. As a result, investment finance has become a hot subject at present, and many people begin to understand finance in order to profit from it.

But investment has great risks. Greater benefits and greater risks? It has always been the main feature of the investment industry. If the investment is slightly deviated, it will fall into the bottomless pit and lose all its money. In investment science, people can easily produce? Investment deviation behavior? What are the common investment behaviors? Investment deviation behavior? What is the main thing?

The first is loss aversion prejudice. This refers to the losses caused by the investment in the investment products selected by investors. The premise of choosing this investment is to get twice the investment income, but this is not an easy task. Simply put, investors are more concerned about avoiding investment risks and avoiding losses caused by improper investment. However, this kind of psychology is likely to cause greater investment losses. For example, when investors invest in stocks, if the stocks start to fall, don't think about stopping losses in time, sell all the stocks without thinking, and make a decision after reasonable evaluation.

The second is congenital prejudice. This prejudice will lead investors to be unwilling to give up the products they have invested in, even if the investment is unreasonable or emotional to an investment product, it will lead to misjudgment and loss.

The third is intimate prejudice. For many people, listed companies in their hometown will make irrational purchases and investments after issuing shares, and investment needs rationality, which is not conducive to giving emotion to investment products.

In addition, representative bias means that investors will grasp a certain feature to infer the result without knowing the investment. Although this is an extremely effective method to grasp the essential problem, it will also cause serious deviation because of probability and sample size.

When the investment market is in a downturn, many investors are afraid to enter the market for fear of causing losses, resulting in a shrinking market; Once the market began to make money, investors began to flood in and the trading volume of the stock market soared. But in fact, at this time, the market has begun to fall into a huge? Bubbles? If you are not careful, you will fall into the trap.

Generally speaking, investment needs to be cautious. Choosing wealth management products is to avoid personal emotions, grasp the overall situation, invest rationally and avoid losses.