First, down-to-earth, teaching by example, many people say that corporate culture is difficult to build, but Yutangfu not only did it, but also created a unique corporate culture! In the concept of the Tang Empire, it is better to do a good job of corporate culture than to say it well! Knowing is powerless, and only by real implementation can the corporate culture be rich and colorful! Perhaps, many enterprises believe that just helping enterprises to do publicity and advertising can bring cultural effects to enterprises. However, if an enterprise unconsciously follows the ideas, codes of conduct and values advocated by itself, implements them in a down-to-earth manner, matches words with deeds, and persists for a long time, then the corporate culture will not form a real atmosphere and ethos. Just like the "team culture" of Yutangfu, all units under Yutangfu can see a whiteboard hanging in the business premises, which announces the names and bonus points of each team, which is exactly the team building within Yutangfu enterprise. Military training, campus education and family care for family members. 1. The militarized training of corporate culture "team culture" in Yutangfu can be seen in leisure clubs and restaurants under Yutangfu, and employees will carry out mandatory training activities before going to work every day. After the strict compulsory training, there are various cultural activities, sometimes team games, sometimes singing and dancing, and sometimes competitive PK. Rich and colorful content, so that employees have a good mentality and mood before going to work. Campus-style education In order to improve the quality of employees in all aspects and expand their knowledge, Yutang House has set up its own computer training center and reading room, and launched corresponding service quality improvement classes. And often hold learning sharing meetings and training courses, so that employees can learn in all directions. In addition, people are often sent out for study and training to improve their abilities and qualities in all aspects. Caring like a family in the big garden of Yutang House, every employee has a cold and a stomachache, and will help him independently if anything happens. When Yutang House recruits new employees, it will also register their birthdays. On his birthday, the unit he works for will hold a birthday party for him, so that employees can feel the warmth and happiness of their families in laughter. 2. The "activity culture" of corporate culture of Yutang Building. Since the custom quotations of Yutangfu and the corporate song "Home of the Same Home" came into being, everyone in Yutangfu has memorized them by heart and can recite them fluently, and everyone can hum corporate songs. Carry out team building and team PK in each unit, organize various small-scale cultural activities for employees, enhance their team spirit and consciousness, create a harmonious working environment and atmosphere for employees, give them proper care and make them feel at home. In addition, on major festivals, the company will hold group activities, such as "May Day" spring outing to let employees relax and so on. Spring outing-Happy laborers approach May Day every year. In order to celebrate the International Labor Day, the company organized all employees to have a day off and go to the scenic spots in the city for a spring outing. The activities are flexible and varied, and the activities are rich and colorful. For example, in 2009, the outdoor competitive tour of Techeng Island, the spring tour of Sanlingshan Forest Park on 20 10, the spring tour of Huguangyan on 201,swimming at the seaside, funny games, mountain climbing and cycling, leisure oxygen bar, dancing in the forest and so on. Mid-autumn festival party-the royal party of the Tang people themselves. It has always been the tradition of the royal government of the Tang Dynasty to get together on the Mid-Autumn Festival full moon night. From the idea of party planning to the program arrangement, performance and the implementation of every detail, the employees of the Royal Tang Government are responsible. From 2009 to 20 1 1, the Mid-Autumn Festival party is getting bigger and more professional every year. 20 1 1 Mid-Autumn Festival Gala takes the theme of "Full Moon and Blue Sea, Enjoy Hometown", and even enters the most beautiful stage in Zhanjiang-Zhanjiang TV Studio, with thousands of stage lights and professional stage acoustics. In the Mid-Autumn Festival last year, many excellent programs emerged. For example, Guanyin with a Thousand Hands in the Red-billed Gull Harbor Fishing Village at 20 10, Happy Aunt Yutang at 201,Sea Coral Theme Restaurant at 201/0/for more than a year, and Baoman Building at 2065 438+065 438+065 438. They often compete to sign up for the program more than two months before the Mid-Autumn Festival. Afraid of falling behind, young and lively handsome guys and beautiful women are naturally a cinch, and the aunt who is in her fifties also enthusiastically took the stage. 20 10 "turning over serfs to sing" performed by the aunts in the red-billed gull fishing village won the audience-moving award. 20 1 1 further, the aunts of the red-billed gull harbor fishing village and the sea coral theme restaurant joined forces to form the Royal Tangfu 5060 combination, presenting the joyful Royal Tangfu aunts, including the celebration of traditional China dances and the modern and fashionable "nobody" dances, which fully reflected that the Royal Tangfu aunts loved life and performed funny things. Every year before the Spring Festival holiday, all the staff of Yutang House get together, and the company fetes all the staff to reward their hard work in the past year, commend the outstanding staff who have made important contributions in the past year, and let the staff have a prosperous year with joy. In Yutang Mansion, unexpected touching plots will always emerge at the annual meeting. For example, at the 20 10 annual meeting, executives washed their feet for uncles and aunts who won sunset awards, so as to promote traditional concepts such as "loyalty, filial piety, righteousness, kindness, virtue, kindness and gratitude" throughout the company. It has been widely concerned by Zhanjiang local media and many enterprises.

2. Honesty, responsibility and social value. Mr. Deng, an authoritative expert on soft power of enterprises and the founder of "Enterprise Future Survival Management Thought", believes that a person's enterprise shows a responsible attitude towards corporate citizens. At any time, enterprises regard honesty, responsibility and social value as their core pursuits, and they are strictly required in all aspects of management. Such enterprises can be respected and favored by people. Yutangfu has been moving in this direction, radiating corporate culture to all its major units, from compulsory training before going to work every day to collective activities on major festivals, from holding internal love funds to participating in voluntary blood donation activities and various social welfare activities, from trivial matters to major events, striving to build corporate culture and cultivate employees' feelings of home and country and social responsibility. The Royal Tang government has been adhering to the rigorous attitude of "great love without borders", putting the belief of contributing to social welfare in the first place, always taking "uniting the power of love and building a harmonious society" as its own responsibility, constantly moving closer to social welfare undertakings, actively participating in social welfare undertakings, and unswervingly shouldering the heavy responsibility of benefiting society. At the scene of unpaid blood donation, there is a busy figure of Yutang House; The venue for raising money for the Wenchuan earthquake-stricken area is the red coat danced by the royal Tang government; Giving love to children with leukemia, with our enthusiastic support, washing away the fatigue for teachers, has a bright side of the Forbidden City. ...

To be a culture, we must stick to it.

The biggest core of enterprise's cultural construction is to be able to persevere, relying on the continuous construction of people, which is a process of long-term persistence and hard accumulation. Through the constant guidance of * * * with the same values, employees are molded, and employees are subtly accepted by the corporate culture, thus further creating the culture of Royal Tang Building. The corporate culture of Yutangfu is like a raging river, which never stops. (1) enterprise song: "Hometown of the Same Origin" * * Hometown lyrics: Zhou Chonglian, Xiao Yan singing: Stephanie, Xiao Yannv: looking for a dream home, chasing the ideal wind, letting go of your heart's desire, a warm dreamer: passion, eruption and meeting here, sweating, tears and gratitude here are your fate: * * Because we are family people: stirring the fiery youth, opening the door of wisdom, spreading the wings of life, and lighting a beacon of home. Female: Passion, breaking out and meeting here, is your fate and sweat, tears flowing here, gratitude here: * * proudly moves the pulse of honor and disgrace, * * * bears the joys and sorrows! Because we are men with families: a team, let us know that responsible women: strong, let us work harder: work is integrated into our life hopes, and our laughter ripples ~ * * * We are proud of enduring pain, sadness and warmth ~ ~ Because we are a family, we are * * * the same home (2) enterprise quotations: the idea of the emperor Tang family. We Yutang people: no worse than stewardesses, no better than soldiers. Our code of conduct: special honesty, special efforts, special dedication, special care, special hard work, special love of learning, special responsibility and special courtesy; Don't be a negative person, don't say negative things, don't do negative things, don't associate with negative people, as long as you have suggestions and no opinions. Our mentality: what ordinary people see is negative, and what successful people see is positive. All the crises of enterprises come from the crisis of self-confidence. Position and will are greater than everything! Complex people suffer, simple people are happy! Our development philosophy: survival within eight hours, development outside eight hours. Small success requires hardship, and great success requires hardship. Great men calculate the general ledger of life, while ordinary people calculate the small ledger of life. Great winners turn adversity into prosperity and adversity into cultivation. Our values: speak with results, not ability! There are rewards for results, and shame for no results. If you are trapped by immediate interests, you will definitely lose long-term interests. If you want to succeed, you must learn to work hard! The mind is supported by grievances. Suffering is the best teacher in life. Those who make you miserable will make you strong. Our service concept: your service ability determines your achievement.

Any successful enterprise or individual is thrown out by customers. Our management philosophy: enterprises continue to rely on customers, and corporate loyalty depends on culture; Culture dominates people's hearts, and system dominates behavior. There is love in the heart, heartless; Not only the first evil, but also the most evil. Leadership is affectionate, management is ruthless, and the system is ruthless. Strict requirements are great love. You can manage as many people as you want. Our team philosophy: I am a brick of the team, and I need to move to where I need it. Only the success of the team can bring personal success; Don't compete with your boss, colleagues and subordinates. Leadership is the lifeblood of execution. Our family is always number one, and our team is invincible, yeah! (3) enterprise employees have a holiday 1. "May Day" group outing II. Mid-autumn festival party 3. Annual meeting 4. Story Month, Story Festival 5. Speech Month (4) Societies and Organizations 1. Don Juan basketball team. "lingering rhyme" drum team 3. Women's laser water drum team 4. Love and mutual assistance in.