Current location - Trademark Inquiry Complete Network - Tian Tian Fund - The company headquarters on the emerald balcony.
The company headquarters on the emerald balcony.
When 1967 started, TVB was headquartered at No.77 Broadcasting Road, Kowloon Tong, and another studio, Cheng Jian, was set up to shoot programs. 1October 23rd, 1987+ 165438, a fire broke out in the adjacent ATV, which destroyed most of the facilities. Therefore, TVB temporarily borrowed some office buildings from its headquarters for emergency operation until the other party moved back to the original site.

1988, TVB leased the land of the TV company and Shaw in Tai Po Tsai to establish Clear Water Bay TV City, and set up 16 video studio as the production, broadcasting and administrative headquarters of the TV station. 1995, a serious fire broke out in TV City, which destroyed the whole prop warehouse and needed to be rebuilt at the original site.

With the expiration of the lease, in order to replace the original facilities in Clear Water Bay, TVB began to plan to build a new headquarters in 1998, and moved from Clear Water Bay TV City to Tseung Kwan O Industrial Park in April 1999, and held a groundbreaking ceremony on March 8, 2000. By August 2002, the first drama and film city in TV Broadcasting City was opened, and it was officially opened in June 65438+1October 65438+February 2003. From 2000 to 2006, the operating cost of TVB did not increase significantly, even after 2004, and its turnover increased in the years after SARS, resulting in a gross profit margin of 59%.

However, with the peak of digital TV investment, Zheng Shanqiang, general manager, also said that the cost of high-definition production is about 10% higher than before, which is questionable. However, Zheng believes that high-definition programs can attract more advertisers and sell ports at higher prices. In 2007, TVB agreed to sell some of its pay TV shares, which can dilute the loss and improve its business, so as to make a profit as soon as possible. TVB's business portfolio has not changed much. Hong Kong business still accounts for 62% of the total business, and overseas business also accounts for 38%. Compared with 1983, overseas business accounted for only 5% of the total. Chen Zhenxiang, deputy managing director, pointed out that Hong Kong has a limited population, a small market space and relatively few resources. TVB is investigating where TVB projects are popular overseas, and then looking for suitable partners locally. Chinese mainland's business accounted for a small proportion in the whole, but it grew rapidly, increasing by 185% from 2000 to 2007, with the most obvious change. Since 2007, TVB has been cooperating with mainland TV stations to produce programs, including strictly come dancing, Shopping in Cai Lan and Miss China Election. In addition, in July 2007, China CCTV programs "Wen Chao Tian Xia" and "360" cooperated with TVB to produce special news programs to introduce the changes and operation of TVB in the past ten years, and invited general manager Chen Zhiyun to explain the current situation in Hong Kong, which helped mainland audiences to understand TVB. Shaw family

Shaw Brothers (Hong Kong) Limited (26%)

Shaw Fund Hong Kong Limited (6.23%)

Fang Yihua (0.26%)

investment fund

Dodge & Cox (6. 18%)

Marathon asset management (6.02%)

Other shareholders

Li Xiaohe family

Li Gan (0.09%)

Yanqun Lilu (3.95%)

Li Rongsen (0.28%)

Li Dasan (0.07%)

Zhou Yiqing (0.02%)

Public shareholders (50.09%)