Which of the following principles should a company follow when conducting fund investment consulting business?
Abide by the law, be honest and trustworthy, and safeguard the interests of customers fairly. Fund investment refers to acting as an agent for investment and financial management, accepting clients' entrustment, helping individual investors to obtain income, and charging consulting service fees. The investment principle is to abide by laws and regulations, be honest and trustworthy, and safeguard the interests of customers fairly. The target of the fund portfolio strategy proposal should be a publicly issued fund product or a similar product approved by the China Securities Regulatory Commission.