1, send in groups
Investors can see the email content sent by everyone through the recipients of the email. When they see mass emails that begin with greetings such as "Hello Investor", investors will hardly reply. In the eyes of investors, this resume-style BP is generally unlikely to be a good project.
2, unreliable
The format is very fake, and the email text is exaggerated, which will basically be considered unreliable. The highlight of BP is not prominent, and the valuation is too high, just like some founders are unclear in BP and blindly draw cakes, but when it comes to the specific implementation path, they are secretive and vague. Investors may not even be interested in reading such emails.
3. Bad language/bad manners
It is obviously neither appropriate nor appropriate to start an email with too written forms such as "dear" or "dear", or to call investors by their first names in an email, or even to say "I'm here for funds" directly and rudely. Except for BP, there is no project introduction or cooperation vision in the email attachment sent to strange investors. Unless the project is really good, investors rarely reply to such emails. There is also a call for your own BP as a top secret document, with countless exclamation marks on it, or "business secrets, such as forwarding, will be investigated for legal responsibility once found!" Such fierce words will make investors feel uncomfortable.
4. The direction or stage of the project is not within the scope of the investment institution/investor.
There are different rounds of fund investment by investment institutions, such as seed round/angel round, Pre-A round and A round; B round and so on. ; Investment fields are also different, such as #O2O# Social # Intelligent Hardware #B2B# Automobile # Entertainment # Sharing Economy # and other fields. If the rounds or fields are not within the scope of investment institutions/investors, investors may not be interested in the project no matter how good it is.
5. Time is limited
There are many projects of investors (several famous angels in China are said to receive thousands of emails and plans every month). Because there are too many uninterested projects or unreliable projects, if you reply one by one, time is limited. Investors are usually busy all day from morning till night, and even a week ago they were full of work for the next week. In addition to talking about projects with other founders, talking about agreements with lawyers, and reporting to partners, we also need to make time to write research reports and change agreements, all of which require great concentration!
6. I forgot to reply later
Investors face countless emails every day, read one project after another, and take care of other things, and may accidentally forget the replies of some projects.
7. It was filtered by the system to the spam mailbox.
This is normal. You can see if there are many strange emails in your trash can. Maybe your email will be mistaken for spam and filtered out by the system.
8. Rejected projects
After the project is declined, if the entrepreneur continues to send BP, the investor will not come back. After all, there are 1 10,000 reasons not to vote; You only need 1 reasons to vote.