First of all, we must distinguish the difference between Chinese famous brands and Chinese well-known trademarks.
First, China Famous Brand is an award given by the General Administration of Quality Supervision, Inspection and Quarantine to outstanding mainland enterprises.
To apply for the title of China Famous Brand Product, you must meet the following conditions:
(1) Comply with the relevant national laws, regulations and industrial policies;
(2) The physical quality is in a leading position in the country among similar products and reaches the international advanced level; the market share and brand awareness rank first in the country Ranking among the top among similar products;
(3) Ranking among the top in the industry in terms of annual sales, realized profits and taxes, industrial cost and expense profit margin, and total asset contribution rate;
(4) The enterprise is advanced and reliable The production technical conditions and technical equipment, technological innovation and product development capabilities are at the forefront of the industry;
(5) Products are organized and produced in accordance with Chinese standards that adopt international standards or advanced foreign standards;
(6) The enterprise has a complete measurement inspection system and measurement assurance capabilities;
(7) The enterprise’s quality management system is sound and operating effectively, and no major quality liability accidents have occurred;
(8) ) The company has a complete after-sales service system and high customer satisfaction.
Second, a well-known trademark is a type of trademark officially recognized by the Trademark Office of the State Administration for Industry and Commerce of China based on an enterprise's application. It is widely known to the public in China and enjoys a high reputation. China's well-known trademarks refer to trademarks that have been recognized as "well-known trademarks" by the competent authorities (Trademark Office of the State Administration for Industry and Commerce, the Trademark Review and Adjudication Board or the People's Court) in accordance with legal procedures. According to the "Regulations on the Recognition and Protection of Well-known Trademarks", a well-known trademark is a trademark that is well known to the relevant public in China.
The relevant public includes consumers related to the certain type of goods or services marked by the trademark, other operators who produce the aforementioned goods or provide services, as well as sellers and related personnel involved in the distribution channels.
So there is a difference between Chinese famous brands and Chinese well-known trademarks.
Yuxi Tobacco is a major brand product of Hongta Tobacco (Group) Co., Ltd., which was founded in 1956. So it should have a well-known Chinese trademark printed on it.
Reference materials:
"Measures for the Administration of Chinese Famous Brand Products"
Chapter 3 Article 9 To apply for the title of Chinese Famous Brand Product, the following conditions should be met:
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(1) Comply with relevant national laws, regulations and industrial policies;
(2) The physical quality is in a leading position in the country among similar products and reaches the international advanced level; market share, Brand awareness ranks among the top among similar products in the country;
(3) Annual sales, realized profits and taxes, industrial cost and expense profit margins, and total asset contribution rate rank among the top in the industry;
(4) The enterprise has advanced and reliable production technical conditions and technical equipment, and its technological innovation and product development capabilities are at the forefront of the industry;
(5) Products are produced in accordance with Chinese standards that adopt international standards or advanced foreign standards;
(6) The enterprise has a complete measurement inspection system and measurement assurance capabilities;
(7) The enterprise’s quality management system is sound and operating effectively, and no major quality liability accidents have occurred;
< p>(8) The company has a complete after-sales service system and high customer satisfaction."Provisions on the Recognition and Protection of Well-Known Trademarks"
Article 2 A well-known trademark is a trademark that is well known to the relevant public in China.
The relevant public includes consumers related to the certain type of goods or services marked by the trademark, other operators who produce the aforementioned goods or provide services, as well as sellers and related personnel involved in the distribution channels.