The reference material is the official website.
BMW apparel is actually a derivative of the BMW brand, and is also designed to maximize brand culture.
In 2000, Ports Fashion and BMW reached a cooperation agreement. BMW authorized Ports to produce and distribute BMW (BMW Lifestyle) brand clothing. Its positioning is consistent with BMW's "sporty, precise and chic" style. . BMW has attracted a certain scale of new customers through Ports' relatively mature sales channels in mainland China. Ports' popularity in the fashion circle has even helped the BMW brand's consumer group become younger. ?
The following is a picture of the BMW clothing trademark, which is actually consistent with the car trademark.