After the trademark application is submitted, it will take about one month to get the acceptance notice and you can put the TM mark, and it will take about 8-12 months to get the trademark registration certificate and you can put the R mark! Because the registration period is relatively long, it is generally used in advance. Therefore, a similar search before trademark submission is particularly important. Otherwise, the registration success rate will be relatively low. If it is used in advance, it will eventually be rejected, causing heavy economic losses!
So it is not recommended to use a trademark without formal registration. Only after the registration is successful, you can use the registration rights of the trademark and operate the trademark based on the brand effect.
A trademark is like a person’s name, it must be there! Registering or not is like whether a person has an ID card or not. Without an ID card, he or she is a black person!
Channel threshold. Once a trademark is registered, it is equivalent to having an ID card. In addition to regular circulation, products can also be stationed in shopping malls, department stores, supermarkets, etc. This is a necessary qualification threshold.
Sell credibility. When a trademark has been registered for 2 years, a small circle with an R logo in the middle can be printed on the packaging. People who know the industry will understand that this is a formal and uncontroversial brand! After more than 2 years of market precipitation and testing, you will have a stronger sense of security when purchasing!
Industrial and commercial supervision is troublesome. In the current era, customer protection awareness is getting stronger and stronger. In the Internet information age, complaint channels are becoming more and more convenient. If there are individual problems, we can change them! But if there is no trademark registration and the standard 3 products are missing, you will be fined and the store will be closed!
Intellectual property protection. If you don’t register it at the beginning, you may have no plan to make it bigger. From an input-output perspective, registering one usually costs less than 1,300 yuan. Over time, if you accidentally start it, it will go smoothly. If you forget to register it when you start it, If it was preempted by someone else, I would either have to buy it back from them at a high price, or if it weren’t for the market influence in the previous two years, I would make a wedding dress for someone else! Moreover, those who can preemptively register must have the same business scope in their business licenses, so it is very likely that your competitors will do it!