Dickies is pronounced as: English ['d?k?s] ? American ['d?k?s], translated into Chinese as: Dickies.

Dickies was founded in 1922 as a small overalls company. Its focus on functionality made Dickies an alternative brand. Today it is an American casual workwear manufacturer and a trendy clothing company.

Extended information:

On March 11, 1922, Charles Nathan Williamson and C. Don Williamson, together with Colonel E. E. Dickie, purchased the American Overalls Company in Fort Worth. Two days later, they changed the company's name to Williamson-Dickie Manufacturing Company and began their journey to become the world's No. 1 professional quality workwear brand.

At first, the company had only 35 employees. In a small building on Boaz Street in Fort Worth, the number of employees exceeded 400 a few years later. By 1926, only 4 years after the company was founded, The Dickies? brand becomes the company's registered trademark.

Reference: Baidu Encyclopedia: Dickies