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Where does Feitian Moutai write Feitian?

Feitian Moutai is a trademark and title. There is no Feitian word on the packaging of Feitian Moutai.

Moutai has two trademarks: Feitian and Five-Star, but the word Feitian is not written on the trademark. If you want to identify and trade Moutai liquor, you can enter Moutai Guest Network.

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History of the development of Feitian trademark

①The "Golden Wheel" trademark was registered in 1954 and began to be sold and used domestically. The center of the "Golden Wheel" trademark pattern is the red five-star that was popular in China at that time.

② Since 1956, the "Jinlun" trademark has been used for foreign sales, and the "Jinlun" trademark has been used for domestic and foreign sales. But later, the "Golden Wheel" was interpreted as having political overtones by some malicious foreign politicians because of the red five stars in the design, and therefore suffered unfair treatment in foreign markets.

③So in 1959, Jinlun Moutai was no longer sold externally, but was used for domestic sales. In the same year, Moutai officially launched the "Feitian" trademark for external exclusive use, and Feitian Moutai entered the stage of history.

④In 1966, the "Golden Wheel" and "Feitian" names of Moutai Distillery were changed at the same time. The "Golden Wheel" was changed to "Five Stars", and the "Flying Sky" was changed to "Sunflower". After ten years of use, it was restored in 1976.

⑤After the 1990s, as our country’s national strength became stronger, Five Star could be exported again, and Feitian was also sold domestically. In this way, Five Star and Feitian go hand in hand and sell at the same time at home and abroad. For a long time, Feitian and Five Star have only had different trademarks. The batches are the same, the blend is the same, and there is no difference in the body and quality of the wine.