The light of domestic products refers to domestic brands that produce excellent and conscientious products.

At a time when Chinese people are becoming more rational in their consumption, the national trend is leading the market. I am one of them. I have followed the trend and tried a lot of domestic products in the past few years. Let’s take a look at those that can be called domestic products. Light brand.

1. Xiaomi

Xiaomi is an innovative technology company focusing on the construction of smart phones, Internet TV and smart home ecological chains. Before Xiaomi, my country's high-end smartphone market was basically monopolized by foreign giants such as Nokia, Samsung, and LG. At that time, prices of four to five thousand were simply not affordable for ordinary people. It was not until 2011 that Xiaomi Mi 1 was launched, with the configuration of a high-end flagship phone, but the price was cut in half to 1,999.

After that, in 2013, Xiaomi released the Xiaomi 2S, the best-selling mobile phone in its history; in 2013, Xiaomi released a 799 yuan Redmi mobile phone, and 100,000 units were sold out within 90S; in 2014, Xiaomi overwhelmed Samsung, Lenovo and Apple have become the largest mobile phone brands in domestic shipments. It only took Xiaomi three years from its birth to become the number one in the country, a record that no one has broken yet.

Although there have been many ups and downs along the way, Xiaomi's insistence on cost-effectiveness has never changed, and it has truly achieved "allowing everyone to enjoy the fun of technology." The title of "Price Butcher" is not for nothing!

2. Ninebot / Ninebot

Ninebot Company, Xiaomi go-karts, balance cars, and scooters are their products (because they have received strategic investment from Xiaomi, they have also become Become a member of Xiaomi ecological chain). The company is headquartered in Beijing, and has design and R&D centers or offices in Seattle, Bedford, Amsterdam, Seoul, Munich and other places around the world. Because their overseas market share is also very high, ninebot's balance vehicles are very popular on the streets of Europe. It is also very common and foreigners have a great time.

Then why are its products so awesome? Because they acquired the American Segway Company (SEGWAY), the originator and inventor of electric balancing cars. Segway has a long history of balancing cars. George W. Bush was also a loyal user of it and even gave one to the then Prime Minister of Japan. Junichiro Koizumi (although he himself fell down once while riding).

3. Huawei

Huawei is the world's leading information and communications technology (ICT) solution provider, serving nearly 3 billion people around the world. As of the end of last year, the world's leading company held more than 100,000 valid patents, and its best-selling consumer products include smartphones, notebooks, smart screens, routers, headphones, etc.

In terms of 5G communication technology, Huawei is undoubtedly the global 5G leader and is at the forefront of its peers. In terms of the number of global 5G standard essential patents, Huawei has 3,325 5G standard essential patents, ranking first in the world, accounting for about 16, which is more than 400 more than Samsung, which ranks second. These essential 5G patented technologies are the core technologies of 5G. As long as you use 5G, you cannot avoid these core technologies, and you must pay patent fees to Huawei. Everyone knows that in the 2G, 3G, and 4G era, Qualcomm was able to live a very comfortable life by collecting patent fees, and now Huawei can do the same.

4. Bee Flower

Founded in 1985, Bee Flower is one of the top ten hair conditioner brands, a famous trademark in Shanghai, and a famous brand product in Shanghai. For many consumers, especially older consumers, the name Beehua is no stranger. As the first-generation national hair care brand, Beehua is the "light of domestic products" in the hearts of countless consumers. As an old domestic brand for decades, this brand of shampoo became popular all over the country with its products such as shampoo and conditioner.

As the first national brand of liquid shampoo and hair care products in China, Bee Flower first proposed the concept of "separating washing and care". It has a large consumer group and a solid market foundation, and its products are positioned for the public. Consumption, affordable products, so that ordinary people can afford it, a bottle of bee flower conditioner only costs 9.9 yuan. It is worth noting that this company, which has been established for 36 years, currently has no information on administrative penalties. This affordable domestic product company has moved consumers with its practical actions.

5. DJI

DJI is also our domestic product, and it is favored by camera enthusiasts in many overseas countries and regions.

At the same time, DJI is well-known in the field of civilian drones. It is not only popular in China, but also popular all over the world. If drones are compared to mobile phones, then DJI is the Apple of drones. The key is that it cannot even find a decent competitor. In the U.S. drone market alone, DJI dominates the market with more than 77% of the market share, and the second place is less than 4%. It’s hard to find an opponent even if you hold a lantern. Once a strong competitor of DJI, California-based 3D Robotics simply gave up on the drone market and instead developed software suitable for DJI drones.

Today, "Made in China" has long bid farewell to its past image and has transformed into a synonym for high cost performance, which is inseparable from the brand's unremitting efforts.