It is a joint venture brand of domestically produced vehicles. The Jetta brand models sold in China are produced by FAW-Volkswagen Co., Ltd., which is also a subsidiary of FAW-Volkswagen Co., Ltd. Before Jetta became an independent brand, it was a separate model in the Domestic sales are currently based on brands, with a variety of models sold under the brand.
Volkswagen moves towards high-end, Jetta successfully becomes independent! Is it worth buying a rebranded Jetta? The old driver revealed the truth. In the domestic automobile market, various automobile brands are emerging one after another. There are domestically produced, cooperative, and purely imported. The brands are very diverse. Recently, Jetta, owned by Volkswagen, has also "strengthened its wings" and successfully left the market independently, changing its car logo. According to Volkswagen's intention, it is estimated that the low-end will be eliminated. In the future, models such as Lavida (parameter | picture), Santana (parameter | picture), Bora (parameter | picture) will be placed in low-end brands, while Volkswagen's own brand will only sell for more than 200,000 yuan. price-increased models.
Volkswagen goes high-end, Jetta successfully becomes independent! Is it worth buying a rebranded Jetta? An old driver revealed the truth: Most people who buy Volkswagen go for the car's logo. After all, it is a well-known joint venture brand in China, and changing the logo will inevitably lead to a decline in sales, such as Skoda and the future Jetta.
Chinese people buy cars based on the price tag, not the car. It is unlikely that the car will sell well after changing the price tag. For example, the current Geely Emgrand is about the same price as the Jetta, while the Emgrand The configuration is much higher than that of Jetta, whether it is active and passive safety configuration or in-car multimedia configuration. But in fact, the sales volume of Geely Emgrand is not as large as that of Jetta, so the Chinese people buy it for face.
Let’s not talk about the interior configuration of the car, let’s talk about the comparison between Geely and Volkswagen in the engines of mid-to-high-end cars, such as 2.0T or 1.8T. Geely is indeed not as powerful and practical as Volkswagen’s engines, but like Emgrand (parameters|pictures) and Jetta (parameters|pictures) are 1.5 and 1.4 small-displacement self-priming engines that basically have no technical content. The major OEMs are basically the same, and the differences in various parameters are not very big. Of course, except for Honda’s trump card 1.5 Earth Dream direct injection engine, which is the reason why Volkswagen can dominate the domestic automobile market, it is smarter than Nissan. It is also a replacement car, and one has become a purely domestic brand. One is still a brand owned by Volkswagen.
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