fila is owned by Anta.

In p>29, Anta Group Company reclaimed the trademark logo operation rights of Fila famous brands in mainland China, Hongkong, China and Macau, China (only limited to the results of business service negotiations, excluding Taiwan Province, China, hereinafter referred to as Fila China), and in 217, it reclaimed the trademark logo operation rights of Malaysian region. Therefore, in the above areas, it can be said that Fila is a subsidiary of Anta Group.

Before being acquired by Anta, Fila's operation in the domestic market was a mess, and it suffered a lot of losses within two years after entering the domestic market. At that time, Fila was a hot potato in China, but at that time, Anta took over the hot potato and made Fila's operation in China flourish in the next few years.

Introduction to Anta

Anta Group is a comprehensive and multi-brand sporting goods group specializing in the design, production and sales of sports equipment such as sports shoes and accessories. Anta is a brand of professional sporting goods aimed at the public. Anta focuses on providing the most cost-effective professional sporting goods for the vast number of ordinary consumers.

As early as 25, Anta established the first enterprise technology center in China's sporting goods industry that was recognized by the state, and collected tens of thousands of data of China people's feet from time to time in order to make a pair of sports shoes suitable for China people's feet. Anta Sports has set up R&D centers in the United States, Japan, South Korea and many places in China. As of July 218, about 25% of the company's senior executives have working experience in multinational companies and there are more than 1 foreign designers.

above content reference: Baidu Encyclopedia-Anta