Wei Long spicy strip packaging is suspected of vulgar marketing and pornographic edge ball.
In March, 2022, some netizens broke the news on social platforms that the packaging copy of "Wei Long" brand spicy strips was vulgar, and it was suspected of "scratching the ball", which caused a lot of discussion. According to the information of intellectual property rights, Luohe Wei Long Trading Co., Ltd. has applied for a number of trademarks suspected of playing vulgar edge ball, including Happy Qilu, Thief Big, Thief Gang, Huangbao, Hehehe Auricularia, etc. Most of them are convenience foods in international classification. However, these trademarks have not been approved by the China National Intellectual Property Administration Trademark Office and are in an invalid state.
Wei Long issued a statement saying that some netizens put forward relevant opinions and suggestions on the packaging of the company's products, and the layout and copy content of the product packaging caused controversy among some netizens. We apologize here. The company attaches great importance to the opinions of netizens and consumers, and decided to stop producing controversial copy packaging and optimize the layout and copy design.