:pet stone -PetRock
Nouveau riche: Gary? Dahl
Revenue: 15 million USD
The idea of selling stones is really not very clever. But some people are wondering how to sell these stones in just a few months and earn millions of dollars.
Dahl used to be an advertising salesman, mainly selling stones used in straw beds. The price is $3.95 each and the profit is about $3.
He sold these stones as "trouble-free" pets, and attached a pet training manual and a pet box made of cardboard boxes. After these stones were put into the market, they quickly became popular and became the most popular representatives in history.
Yellow smiley face yellow smiley face
Nouveau riche: Bernard and Murray
Revenue: $500 million
The delivery man will put a white plastic bag outside when he delivers your food. There is a silly yellow smiling face printed on the outside of the bag, grinning at you, and it says "Have a good mood every day!" " "You take the food out of your pocket and put it in front of the TV. At this time, you found an equally silly smiling face in Wal-Mart's island advertisement. It wants to attract customers in this way in order to make a big store.
Now, imagine that your father was the first person to draw this world-famous smiling face. Imagine again, what would you think if your father never registered this smiling face as a trademark and only earned a mere $45 in design fees? This is the true story of Charlie Bill.
1963, Harvey, the father of Charlie Bill, designed a smiling face for the first time for his public relations company client National Mutual Life Insurance. Although this simple sketch sold to customers only earned him dozens of dollars, it was Bill's only design income.
So who became a millionaire because of this simple symbol? Bernard and Murray Spain stumbled upon the future market potential of this smiling face. At that time, the two brothers wanted to open a strange commodity store, so they bought the trademark legal right of this smiling face, including the overused slogan "Have a good mood every day". The two brothers began to use trademarks on all goods. Soon, the yellow smiling face swept the country, and then it was sought after by the whole world. This trend peaked at 197 1, and after half a year 1, the sales volume declined, and the lost sales reached 50 million dollars, but the money earned before was enough to offset these losses.
In the 1980s, the Murray family opened the first dollar store and continued to sell products with smiling faces. In 2000, they sold the chain store to Dollar Tree for 500 million dollars.
What about Harvey Bill? He became a philanthropist with a yellow smiling face. If you let the opportunity to make a lot of money slip through your fingers, you can only accept it.
: iFart fart APP
Nouveau riche: Qiao Kang
Revenue: $400,000
This idea is a bit unreliable for you. In Qiao Kang's dirty head, I suddenly want to design a fart pad application for iPhone. Even crazier, he thinks people will buy this app. The retail price of the iArt fart app is 99 cents. Qiao Kang made a lot of money, which is crazy.
You can hate this program as much as you want, but Qiao Kang has the last laugh. This program has caused a lot of media reports, and pranksters everywhere like the 26 flatulence sounds attached to it, such as "recording fart", "farting to friends" and "sneaking fart". In the first two weeks after the program went online, the download volume reached 1 13885. In Joe Kang's words, "If every American comes to play the iArt fart application, then Haiti will be saved." I asked Joe how much money his application had made so far, and he told me that the application had been downloaded more than 600,000 times, which made him and his company's information media gain a net profit of about 400,000 dollars.