If you want to use a trademark faster, trademark registration will definitely not satisfy you. If you register a trademark, it takes a year and a half. So what should we do to use the trademark as soon as possible? There are two ways to use trademarks as soon as possible, trademark licensing and trademark transfer.

First of all, let's understand what trademark licensing and trademark transfer are. Trademark license refers to the trademark holder's right to license others to use the trademark within a certain range, of course, the trademark belongs to or is owned by the holder; Trademark transfer refers to the direct transfer of a trademark to others. The trademark belongs to others and has nothing to do with the original holder.

From the introduction of the two, several aspects are summarized for your reference:

Compared with trademark registration, the use time of the two can be faster, and there is no need to wait for the issuance of the registration certificate. Trademark licensing is faster, followed by trademark transfer, and trademark registration is more than twice that of trademark transfer. But if the trademark is transferred, it can be used in a week or so. But if there is risk, there is basically no risk in trademark transfer, but there is great risk in trademark licensing. Specifically, you can learn about the trademark licensing cases of Jiaduobao and Wang Laoji. Trademark licensing is afraid of making wedding clothes for others.

That is to say, trademark transfer is better, with more benefits, faster efficiency and less risk than trademark licensing and trademark registration.