The oblique "L" shaped car logo is Lexus, a brand of Japan's Toyota Motor Corporation, founded in 1983. In just over a decade, the brand's sales surpassed those of Mercedes-Benz and BMW in North America.

Lexus was first launched in North America because the pronunciation of "Lexus" is similar to the English word "Luxury", which reminds people of the car as a luxury sedan. The Lexus automobile trademark uses the capital letter "L" of the car name "Lexus", and the outside of the "L" is surrounded by an oval. The oval represents the Earth, indicating that Lexus cars are spread all over the world.

Extended information:

The development history of Lexus cars

In August 1983, Toyota Motor Corporation held a significant board meeting. starting point.

In 1989, Toyota spent six years and invested US$500 million, and Lexus was born.

Lexus went on the market in 1989.

In 2003, Lexus sales reached 259,000 units and had 8 different models, 3 of which were sports luxury cars.

In March 2005, the third-generation Lexus GS430 and GS300 sedans were officially launched in China.

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