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What's the difference between an enterprise store and a personal store that opens a shop on Taobao?
when an enterprise opens, it should be uploaded with a business license. If it is successful, the Chinese characters will be displayed on the homepage of the store.

when a personal store is opened, just take a photo of your ID card and the authentication is successful.

Taobao (taobao.com), the largest online shopping and retail platform in China, has nearly 5 million registered users and more than 6 million regular visitors every day.

With the expansion of Taobao and the increase of users, Taobao has changed from a single C2C online marketplace to a comprehensive retail business circle including C2C, group purchase, distribution and auction.