logo evolution:? Lions? The sub-image is well known. In the past 15 years, Peugeot's products in the past and now have the lion logo, and the lion figure can be seen on the hood or front grille of Peugeot cars. The history of the lion began on a beautiful morning in 1847. Two Peugeot brothers, Yule and Emil, entrusted Mombelli Yaer jeweler to design a logo as their own brand for making hacksaws and other tools. They want to design it in the shape of a lion, which is the design of the heraldry in Yael, Mombelli, mainly because the lion can represent three qualities of Peugeot saw blades: the serrations are durable-like the teeth of a lion, the saw blades are flexible and not easy to break-like the spine of a lion, and the cutting speed is as fast as a prancing lion. Among many design schemes, the two brothers chose the silhouette of a lion walking on an arrow. Since 185, Peugeot saw blades began to bear the lion mark. On November 2, 1858, the lion mark was registered in the Royal French Museum of Arts and Crafts. Lions originally designed for saw blades are gradually applied to all tools of Peugeot Brothers. Represents the first-class quality of steel, formerly known as "cast steel". Other quality grades of steel are represented by different marks: meniscus represents secondary quality ("quenched steel"), hand represents tertiary quality ("semi-quenched steel"), and star represents lower quality. In addition, some tools have their own logos: steel planers, long-handled forks and mud knives built in 186 are all marked by deer, and so on. It was not until the middle of 188 that the lion became the only symbol of Peugeot products. In 1882, the lion logo appeared on bicycles and was used on motorcycles in 191. The first cars produced from 189 to 195 did not use lions, because Armand, the founder of Peugeot Automobile Company? Peugeot prefers the word "Peugeot car" as its logo. From 195 to 1915, the silhouette of the lion on the arrow continued to appear in the "Lion" produced by the subsidiary of Peugeot Brothers. Peugeot "car. After the merger of bicycle and automobile business in 191, the new PEUGEOT Automobile and Bicycle Co., Ltd. used the archaic word "Peugeot" as the logo on cars, and it was used for motorcycles after the 192s. In the mid-182s, a new lion appeared: a bronze lion stood on the water tank cover, with an aggressive posture, which added the unique personality of Peugeot. In 1933, the logo changed again: this time it was the head of a roaring lion, which was placed at the top of the front grille. This image was used from 193 to 195. In 1957, the lion crest pattern with upright hind legs appeared, which was the predecessor of the logo used. The new lion shape is used in the 23 model and also appears on the regional badge of Frances Conte. In 1955, the lion used in 43 was put into use with a triangular badge as the base and the archaic word "PEUGEOT" written on it. In 1968, the lion was separated from the badge for the first time after the war. In 1975, the lion logo, which was outlined by the outline, chrome-plated and hollowed out in the middle, appeared and was applied to all Peugeot models. Modern logo was born in 198, five years later. It was revised in 1998 and the "blue logo" was decided in 22. The bold and angular lion logo appears on all Peugeot products and on the building walls of sales and service shops. In January, 21, Peugeot's lion logo underwent the tenth replacement, welcoming the 2th anniversary of Peugeot brand with a brand-new look. Compared with before, the design style of the new lion logo is more concise, and the combination of matte and polishing creates a bimetallic feeling, which makes the new lion image more three-dimensional, vivid and modern, highlighting the passion and vitality of Peugeot brand. The bold and angular lion logo appears on all Peugeot products and on the walls of sales and service shops. Lion, the symbol of Peugeot brand, has undergone many changes from the initial sketch of the jeweler to today. In the past, it symbolized the quality of Peugeot saw blades and represented an endless enterprise pursuing high quality.