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How to use color matching in graphic design?

Color matching skills in graphic design:

Rule 1: The golden rule of color 60:30:10

This is a very basic rule. Designers all know 60:30:10, the main color is 60%, the secondary color is 30%, and the auxiliary color is 10%. For example, for a man's jacket, for example, the coat can use 60%, then the shirt can use 30%, and the tie can use 10%. If it is an indoor space, use 60% for the walls, and 30% for home bedding and Chuanglian. Then 10% are small accessories and works of art. This rule is the golden rule and is very correct at any time and anywhere.

This rule can be applied to many of the rules mentioned later. The best designs in the world are basically inseparable from this rule. This is a very simple truth, but we often ignore it. It’s important to have an eye for color. We often travel and take a lot of photos. More people are keen to admire the beautiful scenery and introduce local customs, but few people analyze colors. In fact, 60:30:10 is somewhat inspired by nature. I think travel is a great color lesson throughout our natural lives.

Rule 2: Choose a color scheme

Choose a color scheme, that is to say, we generally have two choices, one is the matching of complementary colors, and the other is called similar color matching. I have learned As everyone in art knows, on the color wheel, two colors that are opposite to each other are complementary colors, and similar colors are similar colors. When we need to create a lively and dynamic space, we usually choose red and green, blue and green. Then similar colors are similar, such as yellow and green, blue and purple.

Rule 3: Don’t forget black

Nowadays we see that many so-called modern minimalist styles use black, but we must use black smartly and not use too much black. Black can make any color look clean, but it is not a focal point in itself. It can create a contrasting balance for the home. The clever use of black can be a black box or picture frame as an embellishment, and the effect is very good.

Rule 4: Listen to the teachings of nature. As long as you are on the earth, you see what color the earth is, the soil of the earth, and the mountains in the middle. It is between deep and shallow. I have also seen many works by many people. If they do not follow this law, they will be very uncomfortable. Looking down at the picture like this, it should be mainly black, and the ceiling should be as white as possible. In this way, humans will feel very comfortable and at ease, which is the best tip for us. ?

Rule 5: Extract color from patterns

When we are doing home interior design, it is best to look for a more prominent accessory in the home, even an accessory. Prominent accessories should be colorful, black or white. It is best to choose other colors based on colors found in the main space. For example, if the flowers selected are all in burgundy tones, the space will appear more coordinated.

Rule 6: Flowing Color

In fact, everyone knows that one color, in a house, there are so many rooms, if you let one color repeat in each space, of course it is Repeating it on different items is called flowing color. It can also be the same green. In your bedroom, your curtains can also use the same color. This principle is very simple, it can unify the entire space, it is a very simple method.

Rule 7: Color Contrast

In fact, it refers to color, which should be called chroma. It does not only refer to the issue of depth. That is to say, when the color contrast is stronger, it gives people a more formal look. It is generally used in living rooms and restaurants, and when you need to meet people outside, it is more suitable. If the color difference is relatively small and close, it is suitable for a more relaxed and casual space. For example, do not use colors with large color differences in the bedroom, which will make it difficult for people to calm down.

Rule 8: Colors that touch people's hearts

Color can directly or indirectly affect people's emotions, spirit and psychological activities. When applied to interior decoration, the function of color is to satisfy the visual needs. Enjoy, adjust people's psychological emotions, adjust indoor light intensity, and reflect people's living habits. All humans have feelings about colors. Blue will remind you of the sky and the earth, and **** will remind you of the sun and so on.

In interior design, you will take your own feelings about color into consideration, which many designers ignore. The sky is very warm, so it is not suitable to be placed in the bedroom, as it will make it difficult to fall asleep. Blue, a color that makes it difficult to be quiet, should not be used in the bedroom.

Rule 9: Seasonality of color

Take autumn colors as an example. The so-called autumn colors, autumn is when everything begins to enter winter, so it is bleak and not suitable for For an active growing environment, if you want a quiet atmosphere in your home, use autumn colors, such as older colors such as mustard yellow and brown, which are very suitable for bedrooms and study rooms. , spring is the season when all things grow, so the colors of spring are naturally bright, eye-catching, and full of vitality. It is suitable for spaces such as restaurants, which use spring colors, pink and fruit green, to give people a lively feel. Seasonality of color is also one of the laws of nature. ?

Rule 10: Light and Color

Each space in the home will have different functions in different seasons, depending on its location. You often use it during the day, and it is mostly illuminated by natural light. At night, it is mainly artificial lighting. If the space is in the south direction, it is mainly natural light, and the north direction is mainly based on refraction. It makes a difference whether you put a color or a substance under sunlight or incandescent light.

Several color matching schemes: