Single brand strategy (refers to the situation that all products produced by an enterprise use one brand at the same time)

Second, the sub-brand strategy (generally intuitive and vivid expression of product advantages and personality image)

Three, multi-brand strategy (refers to an enterprise operating more than two independent and unrelated brands at the same time)

Fourth, differentiated brand strategy (that is, enterprises decide to use different brands and trademarks for their different products)

References:

Presidential learning network