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How can public accounts increase their weight?

It should be about how to increase the number of readers and fans~

I have a few suggestions

1 Fan positioning

Adjust the content of public accounts based on fan positioning. For example, public accounts targeted at women should provide more topics that girls are likely to be interested in, such as fashion, beauty, celebrities, weight loss, and emotions.

2 Keep up with the popularity

To put it simply, it is a hot topic (*^__^*)

3 Fixed publishing time

For example, the zero-point topic of the big sister on Weibo

4 Pay attention to the construction of public accounts

A good public account is not only good in content, but also the result of careful maintenance; some large accounts also add a lot of bottom columns and secondary functions in addition to basic functions Classification, recommendation of internal links in articles, voting, etc. In addition to content, you also need to know how to market it~

Now there are many third parties that can help attract fans and maintain WeChat official accounts~such as the one in the picture Sohu Express

5 Content is King

Although marketing is an important aspect, content is the most important point for all successful companies, otherwise even if they attract through marketing Fans will also be lost~~