What determines the price of a trademark? The price of a trademark depends on the value of the trademark. A good trademark not only has a name that is easy to remember and catchy, but also fits the product and facilitates publicity. If these conditions are met, The price of a trademark is naturally relatively high. The price of a trademark generally ranges from a few thousand to tens of thousands. A good trademark can reach hundreds of thousands or even millions. So how can you estimate the value of a trademark? Let me share it with you below.

(1) Market research method

The market research method is the most authentic method that can best reflect the future value of a trademark. It provides data support for trademark prices through market research, and also It can estimate the future development potential of the trademark being bought and sold.

(2) Income calculation method

Evaluate and calculate the expected future income and market value of the trademark being evaluated, and the income valuation obtained can be used as an important factor in the valuation of the trademark price. refer to.

(3) Cost investment method

For an existing trademark, the same technology and market conditions need to be used to develop the same excellent trademark again. Such cost calculation is conducive to Provide the most basic trademark valuation for the trademark being evaluated.

The above three methods interact with each other and can be used at the same time. After completing these three methods, we can basically make a better evaluation of our trademark purchase and sale valuation.

With so many trademarks nowadays, it is indeed difficult to explain how to price them. Trademark Network hereby recommends that if you are transferring a brand trademark, it is better to find a professional evaluation agency to conduct trademark valuation. It is a general trademark. You can conduct a market valuation of your own trademark based on the price of similar common trademarks on the trademark transfer website. You can also start with the name, logo, etc. of the trademark. If you don’t understand the specifics, you should consult the trademark transfer website for comparison. appropriate.

What determines the price of a trademark? Bajie Trademark Transfer Agency is a formal registration agency of the Industrial and Commercial Bureau. It is led by a former trademark examiner and has focused on intellectual property for 14 years. It leads the country in terms of trademark transfer agency volume. , a professional team of 1,000 people provides applicants with one-to-one attentive service.