The abbreviation of KFC is kfc. The full name is Kentucky Fried Chicken. Kentucky is the name of a place in the United States. The founder of KFC was famous for its fried chicken in Kentucky, which led to the establishment of the current KFC.
KFC is one of the American multinational restaurant chains and the world's second largest fast food and largest fried chicken chain. It was founded in 1952 by founder Colonel Harland Sanders and mainly sells Fried chicken, burgers, French fries, rice bowls, egg tarts, soda and other high-calorie fast food.
In November 2006, KFC, a brand of Yum! Brands, became the first brand in the world to be visible from space. The huge 8,128-square-meter Colonel Sanders logo was unveiled in the desert area of ??Area 51 in Nevada, USA.
This logo shown to the world is the fifth-generation logo launched by KFC around the world. In this unprecedented project, team members experienced unexpected setbacks and hardships.
It took a team of nearly 50 designers, engineers, scientists (including astrophysicists), architects and other professionals three months to conceive, create and build this One of the largest logos in the world.
This is the space-visible KFC logo assembled from 65,000 1-square-foot colored tiles. Popular with consumers around the world. The new KFC logo launched this time retains Colonel Sanders' signature bow tie, but for the first time replaces his classic white double-breasted suit with a red apron.
This red apron represents the KFC brand’s hometown-style cooking tradition. It tells customers that KFC today is still working hard in the kitchen to prepare fresh, delicious, high-quality food for customers just like Colonel Sanders did 52 years ago.
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Signboard sign story:
In every corner of the world, in every city in China, we often see the smiling face of an old man. He has a gray beard, he always looks like this, and he has this smile, which is probably the most famous and expensive smile in the world.
Because this amiable old man is the signboard and logo of the famous fast food chain "KFC" - Colonel Harland Sanders, and of course the creator of this famous brand.
The fried chicken we ate at KFC today was invented by Sanders. From the original street shop to today's food empire, Sanders has gone through a bumpy entrepreneurial road.
Harland Sanders was born on September 9, 1890, in a farm near Henryville, Indiana, USA. The family is not very wealthy, but they are still doing well. However, when he was 6 years old, his father passed away, leaving his mother and three children to live a difficult life.
In order to make a living, my mother had to take on many jobs outside. She had to go to the food factory to peel potatoes during the day, and continued to sew clothes for others at night. Naturally, she had no time to take care of the young children. Sanders was the eldest .
He shouldered the heavy responsibility of taking care of his younger siblings and sharing the worries of his mother. During the day, his mother was not at home, so little Sanders had to cook by himself. One year later, he learned to cook 20 dishes and became a well-known cooking expert.
When he was 40 years old, Sanders came to Kentucky and opened a Kebin gas station. Because there were many customers coming and going to refuel, he saw that these people who had traveled long distances were hungry.
Sanders had an idea, why don’t I make some food to satisfy the guests’ requirements? Moreover, his craftsmanship is already good, and his wife and children often praise him. As soon as he thought of it, he cooked some daily meals in the small kitchen of the gas station to attract customers.
During this period, Sanders launched its own specialty food, which was the prototype of the later world-famous KFC fried chicken. Due to its delicious and unique taste, fried chicken soon became warmly welcomed. Customers praised the restaurant, and some even came not to refuel, but to eat the fried chicken from Kebin Gas Station.
When Sanders first started doing this, it was to expand the business of his gas station, but instead the reputation of fried chicken exceeded the gas station. Due to the increasing number of customers, the gas station could no longer accommodate it. , Sanders opened a Sanders restaurant across the road, specializing in his specialty-fried chicken.
In order to ensure quality, Sandoz put on an apron to cook and fry by himself, and invested in expanding a large restaurant that can accommodate 142 people. In doing so, he created a rudimentary market for fried chicken.
In the next few years, while running the business, he studied the special ingredients for fried chicken (including 11 kinds of herbs and spices), so that the skin of the fried chicken would form a thin, almost unbaked layer. Shell, chicken is moist and flavorful.
To this day, this ingredient formula is still in use, but the number of seasonings has increased to 40. And this is KFC's most important secret weapon, just like Coca-Cola's formula.
By 1935, Sanders' fried chicken was famous far and wide. In order to thank him for his special contribution to the state's food, Kentucky Governor Ruby LaFond officially awarded him the rank of Kentucky Colonel, so people call him "Dear Colonel Sanders" to this day.
Reference materials:
Baidu Encyclopedia-KFC