First, we should consider the floating population. In the design of signs, we should consider the location and time when people pass by the signs. If the sign is not eye-catching, pedestrians will not notice it. Only by using concise pictures and revealing forms to attract pedestrians' attention surprisingly can we attract pedestrians to see the building signs. The design of real estate signs should pay attention to tips to attract the attention of tourists and pedestrians.
Secondly, the distinctive building signs are aimed at dynamic pedestrians, who receive commodity information through visual advertising images, so the design of building signs should consider three factors: distance, perspective and environment. In open squares and sidewalks, the audience is 10 meters away, so it is more convenient to see objects above 5 meters. Therefore, the first step of design should be to determine the location and size of the logo according to the distance, perspective and environment. The size also depends on the size of the actual space and environmental conditions. For example, the signboards in Italy are not very big, and they are in harmony with their ancient streets. The design of real estate signboards should focus on creating a good gaze effect, because the foundation of the success of signboards comes from the contact effect of gaze.
Thirdly, simplicity is an important principle of outdoor signboard design. The whole picture and even the whole facility should be as simple as possible, and the design should be distinctive. We should always think hard on the principle of less but better, and try to leave enough imagination space for the audience. You know, consumers' attention to advertisements is inversely proportional to the amount of information on the screen. Henan Standard Sign Design and Production Co., Ltd. is a professional sign design and production company.